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<channel>
    <title>Base Coat Brainiac Podcast</title>
    <atom:link href="https://podcast.basecoatmarketing.com/feed.xml" rel="self" type="application/rss+xml"/>
    <link>https://podcast.basecoatmarketing.com</link>
    <description>Brought to you by the Team at Base Coat Marketing. The Base Coat Brainiac Podcast has one objective: To help Painting Business Owners generate more FREEDOM in their life and business.</description>
    <pubDate>Fri, 16 Jan 2026 11:00:00 -0500</pubDate>
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    <language>en</language>
        <copyright>Copyright 2023 All rights reserved.</copyright>
    <category>Business:Marketing</category>
    <ttl>1440</ttl>
    <itunes:type>episodic</itunes:type>
          <itunes:summary></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
	<itunes:category text="Business">
		<itunes:category text="Marketing" />
	</itunes:category>
    <itunes:owner>
        <itunes:name>Austin Houser</itunes:name>
            </itunes:owner>
    	<itunes:block>No</itunes:block>
	<itunes:explicit>false</itunes:explicit>
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        <title>Base Coat Brainiac Podcast</title>
        <link>https://podcast.basecoatmarketing.com</link>
        <width>144</width>
        <height>144</height>
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    <item>
        <title>From Cutco to $100M: How to Make Success Inevitable with Patrick J Dillon</title>
        <itunes:title>From Cutco to $100M: How to Make Success Inevitable with Patrick J Dillon</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/from-cutco-to-100m-how-to-make-success-inevitable-with-patrick-j-dillon/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/from-cutco-to-100m-how-to-make-success-inevitable-with-patrick-j-dillon/#comments</comments>        <pubDate>Fri, 16 Jan 2026 11:00:00 -0500</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/4edee3df-8f67-3c91-b4c9-b5a1bd0c261b</guid>
                                    <description><![CDATA[<p>Patrick Dillon predicted his agency's revenue 12 years in a row—within 5% margin of error. Most contractors can't predict next month.</p>
<p>Patrick owns 15 companies. Started selling knives in college, built the first private-label Groupon, now dominates digital marketing across 30 industries. His secret? Financial clarity from day one.</p>
<p>What's holding contractors back:
→ You're guessing on pricing because your numbers are buried in a shoebox
→ You can't scale because you don't know which jobs actually made money
→ You're working blind without bookkeeping and tax strategy</p>
<p>The breakthrough:
Get your financials dialed in NOW. Under $500K revenue? Find a solid accounting firm. Over $100K net income? Add a tax strategy firm. Stop bleeding cash to Uncle Sam when you could reinvest it.</p>
<p>You can't build what you can't measure.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Patrick Dillon predicted his agency's revenue 12 years in a row—within 5% margin of error. Most contractors can't predict next month.</p>
<p>Patrick owns 15 companies. Started selling knives in college, built the first private-label Groupon, now dominates digital marketing across 30 industries. His secret? Financial clarity from day one.</p>
<p>What's holding contractors back:<br>
→ You're guessing on pricing because your numbers are buried in a shoebox<br>
→ You can't scale because you don't know which jobs actually made money<br>
→ You're working blind without bookkeeping and tax strategy</p>
<p>The breakthrough:<br>
Get your financials dialed in NOW. Under $500K revenue? Find a solid accounting firm. Over $100K net income? Add a tax strategy firm. Stop bleeding cash to Uncle Sam when you could reinvest it.</p>
<p>You can't build what you can't measure.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/gpzpmenyursggfw8/Brainiac_Podcast_with_Patrick_J_Dillon6i4z6.mp3" length="56195663" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Patrick Dillon predicted his agency's revenue 12 years in a row—within 5% margin of error. Most contractors can't predict next month.
Patrick owns 15 companies. Started selling knives in college, built the first private-label Groupon, now dominates digital marketing across 30 industries. His secret? Financial clarity from day one.
What's holding contractors back:→ You're guessing on pricing because your numbers are buried in a shoebox→ You can't scale because you don't know which jobs actually made money→ You're working blind without bookkeeping and tax strategy
The breakthrough:Get your financials dialed in NOW. Under $500K revenue? Find a solid accounting firm. Over $100K net income? Add a tax strategy firm. Stop bleeding cash to Uncle Sam when you could reinvest it.
You can't build what you can't measure.]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3512</itunes:duration>
                <itunes:episode>42</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social_Media-min6mge0.png" />    </item>
    <item>
        <title>What Do You Actually Want? (Be Honest) with Calvin Correli</title>
        <itunes:title>What Do You Actually Want? (Be Honest) with Calvin Correli</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/what-do-you-actually-want-be-honest-with-calvin-correli/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/what-do-you-actually-want-be-honest-with-calvin-correli/#comments</comments>        <pubDate>Wed, 12 Nov 2025 11:00:00 -0500</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/0eb3f497-125b-3798-aa92-2f553fccacfc</guid>
                                    <description><![CDATA[<p class="whitespace-normal break-words">"If I just land one more big job, everything will be fine."</p>
<p class="whitespace-normal break-words">Calvin Correli chased billionaire status by 30. Hit rock bottom instead. Now he helps entrepreneurs see the truth: your business problems aren't about leads, systems, or hiring—they're mind bugs.</p>
<p class="whitespace-normal break-words">The pattern killing contractors:</p>
<p class="whitespace-normal break-words">✅ You fix the crew issue, another one pops up</p>
<p class="whitespace-normal break-words">✅ You hit revenue goals, still feel stressed</p>
<p class="whitespace-normal break-words">✅You work harder, things get worse</p>
<p class="whitespace-normal break-words">The breakthrough: Stop fixing "out there." Every business struggle is a projection of an internal pattern you haven't addressed. Kill the small version of yourself that says "I just need to push through."</p>
<p class="whitespace-normal break-words">It's just a mind bug. Find it, kill it, move on.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p class="whitespace-normal break-words">"If I just land one more big job, everything will be fine."</p>
<p class="whitespace-normal break-words">Calvin Correli chased billionaire status by 30. Hit rock bottom instead. Now he helps entrepreneurs see the truth: your business problems aren't about leads, systems, or hiring—they're mind bugs.</p>
<p class="whitespace-normal break-words">The pattern killing contractors:</p>
<p class="whitespace-normal break-words">✅ You fix the crew issue, another one pops up</p>
<p class="whitespace-normal break-words">✅ You hit revenue goals, still feel stressed</p>
<p class="whitespace-normal break-words">✅You work harder, things get worse</p>
<p class="whitespace-normal break-words">The breakthrough: Stop fixing "out there." Every business struggle is a projection of an internal pattern you haven't addressed. Kill the small version of yourself that says "I just need to push through."</p>
<p class="whitespace-normal break-words">It's just a mind bug. Find it, kill it, move on.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/cizmk6f6pfx34i9r/Base_Coat_Brainiac_Podcast_with_Calvin_Correli7sh5q.mp3" length="47562575" type="audio/mpeg"/>
        <itunes:summary><![CDATA["If I just land one more big job, everything will be fine."
Calvin Correli chased billionaire status by 30. Hit rock bottom instead. Now he helps entrepreneurs see the truth: your business problems aren't about leads, systems, or hiring—they're mind bugs.
The pattern killing contractors:
✅ You fix the crew issue, another one pops up
✅ You hit revenue goals, still feel stressed
✅You work harder, things get worse
The breakthrough: Stop fixing "out there." Every business struggle is a projection of an internal pattern you haven't addressed. Kill the small version of yourself that says "I just need to push through."
It's just a mind bug. Find it, kill it, move on.]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2972</itunes:duration>
                <itunes:episode>41</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/CALVIN_IG-min.png" />    </item>
    <item>
        <title>The 7 Systems That Took Al Levi From Contractor Chaos to $17M</title>
        <itunes:title>The 7 Systems That Took Al Levi From Contractor Chaos to $17M</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/the-7-systems-that-took-al-levi-from-contractor-chaos-to-17m/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/the-7-systems-that-took-al-levi-from-contractor-chaos-to-17m/#comments</comments>        <pubDate>Wed, 15 Oct 2025 11:00:00 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/692eee44-732d-3e03-90c5-32c7f19276e9</guid>
                                    <description><![CDATA[<p>Al Levi didn't just survive three generations in the trades—he discovered the exact system that transforms chaos into a business that runs without you.</p>
<p>In this episode, Al—author of "The Seven Power Contractor" and veteran coach with 20+ years helping contractors escape the grind—reveals the planning framework that took him from working 24/7 to disconnecting for a month while his business thrived.</p>
<p>You'll discover:
✅ The "Master Project List" funnel that turns endless ideas into focused action
✅ Why your top 5 priorities matter more than your top 30
✅ The willingness test that predicts employee success before day one
✅ How systems-first thinking creates teams that don't need you to solve every problem</p>
<p>Be in the 13% that takes action, not the 87% that stays stuck complaining about time.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Al Levi didn't just survive three generations in the trades—he discovered the exact system that transforms chaos into a business that runs without you.</p>
<p>In this episode, Al—author of "The Seven Power Contractor" and veteran coach with 20+ years helping contractors escape the grind—reveals the planning framework that took him from working 24/7 to disconnecting for a month while his business thrived.</p>
<p>You'll discover:<br>
✅ The "Master Project List" funnel that turns endless ideas into focused action<br>
✅ Why your top 5 priorities matter more than your top 30<br>
✅ The willingness test that predicts employee success before day one<br>
✅ How systems-first thinking creates teams that don't need you to solve every problem</p>
<p>Be in the 13% that takes action, not the 87% that stays stuck complaining about time.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/c3pjcxquxwtn3qdw/Base_Coat_Braniac_Podcast_With_Al_Levi7v9tq.mp3" length="63847631" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Al Levi didn't just survive three generations in the trades—he discovered the exact system that transforms chaos into a business that runs without you.
In this episode, Al—author of "The Seven Power Contractor" and veteran coach with 20+ years helping contractors escape the grind—reveals the planning framework that took him from working 24/7 to disconnecting for a month while his business thrived.
You'll discover:✅ The "Master Project List" funnel that turns endless ideas into focused action✅ Why your top 5 priorities matter more than your top 30✅ The willingness test that predicts employee success before day one✅ How systems-first thinking creates teams that don't need you to solve every problem
Be in the 13% that takes action, not the 87% that stays stuck complaining about time.]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3990</itunes:duration>
                <itunes:episode>40</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social_Media_Template-min8agb3.png" />    </item>
    <item>
        <title>Why Your Hiring Process is Broken, and How to Fix It with Kasim Aslam</title>
        <itunes:title>Why Your Hiring Process is Broken, and How to Fix It with Kasim Aslam</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/why-your-hiring-process-is-broken-and-how-to-fix-it-with-kasim-aslam/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/why-your-hiring-process-is-broken-and-how-to-fix-it-with-kasim-aslam/#comments</comments>        <pubDate>Fri, 26 Sep 2025 11:00:00 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/20a512f8-ad2c-3e8d-88ab-c25995b3eb35</guid>
                                    <description><![CDATA[<p class="whitespace-normal break-words">Kasim Aslam didn't just build successful businesses—he cracked the code on the single most important factor that separates thriving contractors from struggling ones.</p>
<p class="whitespace-normal break-words">In this episode, Kasim—author of "Hire" and founder of eight-figure businesses—reveals the exact seven-step system he uses to attract peak performers who transform entire operations.</p>
<p class="whitespace-normal break-words">You'll discover:</p>
<p class="whitespace-normal break-words">👉 Why paying 10% more than market rate gets you 300% better results</p>
<p class="whitespace-normal break-words">👉 The "fly trap" filtering system that weeds out 80% of applicants automatically</p>
<p class="whitespace-normal break-words">👉 How to structure trial projects that reveal true character before you hire</p>
<p class="whitespace-normal break-words">👉 Why great employees eliminate your need to advertise</p>
<p class="whitespace-normal break-words">Be in the 20% that thrives, not the 80% that gets left behind.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p class="whitespace-normal break-words">Kasim Aslam didn't just build successful businesses—he cracked the code on the single most important factor that separates thriving contractors from struggling ones.</p>
<p class="whitespace-normal break-words">In this episode, Kasim—author of "Hire" and founder of eight-figure businesses—reveals the exact seven-step system he uses to attract peak performers who transform entire operations.</p>
<p class="whitespace-normal break-words">You'll discover:</p>
<p class="whitespace-normal break-words">👉 Why paying 10% more than market rate gets you 300% better results</p>
<p class="whitespace-normal break-words">👉 The "fly trap" filtering system that weeds out 80% of applicants automatically</p>
<p class="whitespace-normal break-words">👉 How to structure trial projects that reveal true character before you hire</p>
<p class="whitespace-normal break-words">👉 Why great employees eliminate your need to advertise</p>
<p class="whitespace-normal break-words">Be in the 20% that thrives, not the 80% that gets left behind.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/i3xhwwskmxywwcgu/Base_Coat_Braniac_podcast_With_Kasim_Aslam7jufb.mp3" length="51746255" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Kasim Aslam didn't just build successful businesses—he cracked the code on the single most important factor that separates thriving contractors from struggling ones.
In this episode, Kasim—author of "Hire" and founder of eight-figure businesses—reveals the exact seven-step system he uses to attract peak performers who transform entire operations.
You'll discover:
👉 Why paying 10% more than market rate gets you 300% better results
👉 The "fly trap" filtering system that weeds out 80% of applicants automatically
👉 How to structure trial projects that reveal true character before you hire
👉 Why great employees eliminate your need to advertise
Be in the 20% that thrives, not the 80% that gets left behind.]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3234</itunes:duration>
                <itunes:episode>39</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social_Media-min5z4rz.png" />    </item>
    <item>
        <title>How AI Helped Grow My Painting Business by 400% with Luis C Rodriguez</title>
        <itunes:title>How AI Helped Grow My Painting Business by 400% with Luis C Rodriguez</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/how-ai-helped-grow-my-painting-business-by-400/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/how-ai-helped-grow-my-painting-business-by-400/#comments</comments>        <pubDate>Fri, 12 Sep 2025 11:00:00 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/eb851e3a-0e88-3c48-81c9-c65e2b0c65aa</guid>
                                    <description><![CDATA[<p>Luis C Rodriguez didn't just stumble into success—he strategically leveraged technology to transform his entire operation.</p>
<p>In this episode, Luis—owner of Lifetime Custom Painting—pulls back the curtain on exactly how he used artificial intelligence and smart technology to explode his business growth.</p>
<p>Luis shares the real numbers and specific tools that drove his 400% revenue increase.</p>
<p>You'll discover:</p>
<p>👉 The tools and systems that generated his 400% growth</p>
<p>👉 How to automate your sales process without losing the personal touch</p>
<p>👉 Which technologies actually move the needle vs. the shiny objects that waste time</p>
<p>If you're ready to leverage technology to scale your painting business, Luis shows you exactly how.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Luis C Rodriguez didn't just stumble into success—he strategically leveraged technology to transform his entire operation.</p>
<p>In this episode, Luis—owner of Lifetime Custom Painting—pulls back the curtain on exactly how he used artificial intelligence and smart technology to explode his business growth.</p>
<p>Luis shares the real numbers and specific tools that drove his 400% revenue increase.</p>
<p>You'll discover:</p>
<p>👉 The tools and systems that generated his 400% growth</p>
<p>👉 How to automate your sales process without losing the personal touch</p>
<p>👉 Which technologies actually move the needle vs. the shiny objects that waste time</p>
<p>If you're ready to leverage technology to scale your painting business, Luis shows you exactly how.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/5mpxhsf4zwyg4jsa/Base_Coat_Braniac_Podcast_with_Luis_C_Rodriguez6lufv.mp3" length="54503064" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Luis C Rodriguez didn't just stumble into success—he strategically leveraged technology to transform his entire operation.
In this episode, Luis—owner of Lifetime Custom Painting—pulls back the curtain on exactly how he used artificial intelligence and smart technology to explode his business growth.
Luis shares the real numbers and specific tools that drove his 400% revenue increase.
You'll discover:
👉 The tools and systems that generated his 400% growth
👉 How to automate your sales process without losing the personal touch
👉 Which technologies actually move the needle vs. the shiny objects that waste time
If you're ready to leverage technology to scale your painting business, Luis shows you exactly how.]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3406</itunes:duration>
                <itunes:episode>38</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social_Media_Template-minar6gm.png" />    </item>
    <item>
        <title>Behind The Iceberg Theory: The Real Stuff That Grows Businesses</title>
        <itunes:title>Behind The Iceberg Theory: The Real Stuff That Grows Businesses</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/behind-the-iceberg-theory-the-real-stuff-that-grows-businesses/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/behind-the-iceberg-theory-the-real-stuff-that-grows-businesses/#comments</comments>        <pubDate>Tue, 12 Aug 2025 14:37:57 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/810e6bbc-0415-31b4-9304-32de122cf25b</guid>
                                    <description><![CDATA[<p>Behind The Iceberg Theory – The Real Stuff That Grows Businesses with Brandon Vaughn</p>
<p>What really drives business growth? According to Brandon Vaughn, it’s not just the systems and strategy you see—it’s the people, leadership, and culture beneath the surface. In this episode, Brandon—owner of HireBus and a lifelong tradesman turned serial entrepreneur—shares what most business owners overlook when trying to scale. From running his dad’s company to building national franchises, Brandon brings honest, hard-earned insight into the people side of business and what truly fuels sustainable growth. You’ll learn:

👉 The “iceberg theory” of business and why most owners are focused on the wrong things
👉 Common people and leadership mistakes in home services (and how to fix them)
👉 How to grow a team that’s aligned, motivated, and bought in
👉 Why leadership development is the single best investment you can make</p>
<p>If you want to build a business that lasts, this episode is your roadmap to the real work that makes it possible.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Behind The Iceberg Theory – The Real Stuff That Grows Businesses with Brandon Vaughn</p>
<p>What really drives business growth? According to Brandon Vaughn, it’s not just the systems and strategy you see—it’s the people, leadership, and culture beneath the surface. In this episode, Brandon—owner of HireBus and a lifelong tradesman turned serial entrepreneur—shares what most business owners overlook when trying to scale. From running his dad’s company to building national franchises, Brandon brings honest, hard-earned insight into the people side of business and what truly fuels sustainable growth. You’ll learn:<br>
<br>
👉 The “iceberg theory” of business and why most owners are focused on the wrong things<br>
👉 Common people and leadership mistakes in home services (and how to fix them)<br>
👉 How to grow a team that’s aligned, motivated, and bought in<br>
👉 Why leadership development is the single best investment you can make</p>
<p>If you want to build a business that lasts, this episode is your roadmap to the real work that makes it possible.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/94z367kfi76r7nq8/Base_Coat_Brainiac_Podcast_with_Brandon_Vaughn96obv.mp3" length="53911652" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Behind The Iceberg Theory – The Real Stuff That Grows Businesses with Brandon Vaughn
What really drives business growth? According to Brandon Vaughn, it’s not just the systems and strategy you see—it’s the people, leadership, and culture beneath the surface. In this episode, Brandon—owner of HireBus and a lifelong tradesman turned serial entrepreneur—shares what most business owners overlook when trying to scale. From running his dad’s company to building national franchises, Brandon brings honest, hard-earned insight into the people side of business and what truly fuels sustainable growth. You’ll learn:👉 The “iceberg theory” of business and why most owners are focused on the wrong things👉 Common people and leadership mistakes in home services (and how to fix them)👉 How to grow a team that’s aligned, motivated, and bought in👉 Why leadership development is the single best investment you can make
If you want to build a business that lasts, this episode is your roadmap to the real work that makes it possible.]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3369</itunes:duration>
                <itunes:episode>37</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social_Media_Template7qxac.png" />    </item>
    <item>
        <title>The Road to 8 Figures: How to Build a $10M Painting Company w/ Benjamin Landusky</title>
        <itunes:title>The Road to 8 Figures: How to Build a $10M Painting Company w/ Benjamin Landusky</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/the-road-to-8-figures-how-to-build-a-10m-painting-company-w-benjamin-landusky/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/the-road-to-8-figures-how-to-build-a-10m-painting-company-w-benjamin-landusky/#comments</comments>        <pubDate>Fri, 16 May 2025 16:18:38 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/b53e7e68-ee8d-3900-a420-74bfb561280e</guid>
                                    <description><![CDATA[<p>Join industry veteran Ben Landusky as he reveals the proven blueprint that transformed Foothills Painting from a startup to an 8-figure powerhouse. With over a decade of experience revolutionizing painting businesses, Ben shares the exact systems, mindsets, and strategies that break through revenue plateaus. 🔑 Discover high-value insights on: </p>
<ul class="yt-core-attributed-string__list-group" dir="ltr">
<li>Building the organizational structure for sustainable scaling </li>
<li>Creating acquisition and retention systems that fuel exponential growth </li>
<li>Developing leadership teams that drive operational excellence </li>
</ul>
<p>Implementing financial frameworks that maximize profitability while scaling Ben's unique approach has helped dozens of painting contractors achieve freedom and financial success while building outstanding businesses. </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Join industry veteran Ben Landusky as he reveals the proven blueprint that transformed Foothills Painting from a startup to an 8-figure powerhouse. With over a decade of experience revolutionizing painting businesses, Ben shares the exact systems, mindsets, and strategies that break through revenue plateaus. 🔑 Discover high-value insights on: </p>
<ul class="yt-core-attributed-string__list-group" dir="ltr">
<li>Building the organizational structure for sustainable scaling </li>
<li>Creating acquisition and retention systems that fuel exponential growth </li>
<li>Developing leadership teams that drive operational excellence </li>
</ul>
<p>Implementing financial frameworks that maximize profitability while scaling Ben's unique approach has helped dozens of painting contractors achieve freedom and financial success while building outstanding businesses. </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/mznp6iig3pa6kcqr/Scale_Your_Painting_Business_from_0-3_Million_with_Benjamin_Landusky6xsij.mp3" length="54546532" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Join industry veteran Ben Landusky as he reveals the proven blueprint that transformed Foothills Painting from a startup to an 8-figure powerhouse. With over a decade of experience revolutionizing painting businesses, Ben shares the exact systems, mindsets, and strategies that break through revenue plateaus. 🔑 Discover high-value insights on: 

Building the organizational structure for sustainable scaling 
Creating acquisition and retention systems that fuel exponential growth 
Developing leadership teams that drive operational excellence 

Implementing financial frameworks that maximize profitability while scaling Ben's unique approach has helped dozens of painting contractors achieve freedom and financial success while building outstanding businesses. ]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3409</itunes:duration>
                <itunes:episode>36</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media-Template.png" />    </item>
    <item>
        <title>Painting with an Advantage: The Rise of Zachary Guthrie</title>
        <itunes:title>Painting with an Advantage: The Rise of Zachary Guthrie</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/painting-with-an-advantage-the-rise-of-zachary-guthrie/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/painting-with-an-advantage-the-rise-of-zachary-guthrie/#comments</comments>        <pubDate>Fri, 18 Apr 2025 12:19:09 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/f73446b7-82d8-36a1-9500-3f24a2d3c062</guid>
                                    <description><![CDATA[<p>Zack shares how he’s grown a full-service residential and commercial painting company that’s grounded in reliability, customer care, and trend-forward solutions. </p>
<p>A proud PCA member and last year’s EXPO winner, Zack talks about what it takes to stay relevant, build trust, and deliver results that speak for themselves.</p>
<p>Tune in for a down-to-earth, honest look at what it takes to build a modern painting business with a personal touch.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Zack shares how he’s grown a full-service residential and commercial painting company that’s grounded in reliability, customer care, and trend-forward solutions. </p>
<p>A proud PCA member and last year’s EXPO winner, Zack talks about what it takes to stay relevant, build trust, and deliver results that speak for themselves.</p>
<p>Tune in for a down-to-earth, honest look at what it takes to build a modern painting business with a personal touch.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/t3qwbc7n64j5maxx/Painting_with_an_Advantage_The_Rise_of_Zachary_Guthrie6azex.mp3" length="47779355" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Zack shares how he’s grown a full-service residential and commercial painting company that’s grounded in reliability, customer care, and trend-forward solutions. 
A proud PCA member and last year’s EXPO winner, Zack talks about what it takes to stay relevant, build trust, and deliver results that speak for themselves.
Tune in for a down-to-earth, honest look at what it takes to build a modern painting business with a personal touch.]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2986</itunes:duration>
                <itunes:episode>35</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media-Template.png" />    </item>
    <item>
        <title>The Nick Slavik Takeover: Flipping the Script on Marketing</title>
        <itunes:title>The Nick Slavik Takeover: Flipping the Script on Marketing</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/the-nick-slavik-takeover-flipping-the-script-on-marketing/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/the-nick-slavik-takeover-flipping-the-script-on-marketing/#comments</comments>        <pubDate>Mon, 14 Apr 2025 09:03:19 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/e3c98469-09f9-38f8-b781-90a3c17a2f73</guid>
                                    <description><![CDATA[<p>What happens when a master craftsperson, Army vet, and industry leader takes over the mic? In this episode, Nick Slavik shares how painting contractors can flip the script on marketing and redefine what it means to lead in this industry.</p>
<p>Nick is the Proprietor of Nick Slavik Painting &amp; Restoration Co. and the host of Ask a Painter Live, a weekly show running for over 8 years. His company—now in its 17th year—employs 40+ people and is nationally known for award-winning craftsmanship, leadership development, and business systems that work.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>What happens when a master craftsperson, Army vet, and industry leader takes over the mic? In this episode, Nick Slavik shares how painting contractors can flip the script on marketing and redefine what it means to lead in this industry.</p>
<p>Nick is the Proprietor of Nick Slavik Painting &amp; Restoration Co. and the host of Ask a Painter Live, a weekly show running for over 8 years. His company—now in its 17th year—employs 40+ people and is nationally known for award-winning craftsmanship, leadership development, and business systems that work.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/izsg49e94btpkfze/Nick_Slavik_Takeover91bhn.mp3" length="67425944" type="audio/mpeg"/>
        <itunes:summary><![CDATA[What happens when a master craftsperson, Army vet, and industry leader takes over the mic? In this episode, Nick Slavik shares how painting contractors can flip the script on marketing and redefine what it means to lead in this industry.
Nick is the Proprietor of Nick Slavik Painting &amp; Restoration Co. and the host of Ask a Painter Live, a weekly show running for over 8 years. His company—now in its 17th year—employs 40+ people and is nationally known for award-winning craftsmanship, leadership development, and business systems that work.]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>4214</itunes:duration>
                <itunes:episode>34</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social_Media_Template6ueh9.png" />    </item>
    <item>
        <title>Paint Like a Neighbor: Leadership, Faith, and Purpose with John Steigleder</title>
        <itunes:title>Paint Like a Neighbor: Leadership, Faith, and Purpose with John Steigleder</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/paint-like-a-neighbor-leadership-faith-and-purpose-with-john-steigleder/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/paint-like-a-neighbor-leadership-faith-and-purpose-with-john-steigleder/#comments</comments>        <pubDate>Fri, 28 Mar 2025 13:22:15 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/a7342a00-5b31-32b8-80ec-55722411dcc5</guid>
                                    <description><![CDATA[<p>What happens when business success is rooted in something deeper than profit? In this episode, we sit down with John Steigleder, owner of Good Neighbor Painting, to explore how strong leadership, faith, and a sense of purpose have shaped his company—and inspired a movement. You'll hear: 👉 How John built a thriving painting business around faith and community 👉 What “painting like a neighbor” really means—and why it matters 👉 The leadership lessons that help him serve clients and team members with purpose Whether you’re building your brand or refocusing your mission, this episode offers down-to-earth wisdom you can apply to your business and life.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>What happens when business success is rooted in something deeper than profit? In this episode, we sit down with John Steigleder, owner of Good Neighbor Painting, to explore how strong leadership, faith, and a sense of purpose have shaped his company—and inspired a movement. You'll hear: 👉 How John built a thriving painting business around faith and community 👉 What “painting like a neighbor” really means—and why it matters 👉 The leadership lessons that help him serve clients and team members with purpose Whether you’re building your brand or refocusing your mission, this episode offers down-to-earth wisdom you can apply to your business and life.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/acnfp9j6fxme3z4s/Paint_Like_a_Neighbor_Leadership_Faith_and_Purpose_with_John_Steigleder66aqw.mp3" length="55613164" type="audio/mpeg"/>
        <itunes:summary><![CDATA[What happens when business success is rooted in something deeper than profit? In this episode, we sit down with John Steigleder, owner of Good Neighbor Painting, to explore how strong leadership, faith, and a sense of purpose have shaped his company—and inspired a movement. You'll hear: 👉 How John built a thriving painting business around faith and community 👉 What “painting like a neighbor” really means—and why it matters 👉 The leadership lessons that help him serve clients and team members with purpose Whether you’re building your brand or refocusing your mission, this episode offers down-to-earth wisdom you can apply to your business and life.]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3475</itunes:duration>
                <itunes:episode>33</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media-Template.png" />    </item>
    <item>
        <title>They Ask, You Answer: How To Disrupt An Industry</title>
        <itunes:title>They Ask, You Answer: How To Disrupt An Industry</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/they-ask-you-answer-how-to-disrupt-an-industry/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/they-ask-you-answer-how-to-disrupt-an-industry/#comments</comments>        <pubDate>Mon, 03 Mar 2025 09:19:00 -0500</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/7f916618-0fe9-32dc-afc5-c362d01dce30</guid>
                                    <description><![CDATA[<p>In this episode, we sit down with Marcus Sheridan, pioneer of the revolutionary "They Ask, You Answer" marketing philosophy, to explore how painting contractors can completely disrupt their local markets. Marcus breaks down his proven content marketing approach that transformed his struggling pool company into an industry leader during the 2008 recession. 
You'll learn:</p>
<p>👉 How answering customer questions transparently creates massive trust and leads
👉 Why most painting contractors avoid discussing price (and why that's a huge mistake)
👉 Simple content strategies that position you as the trusted authority in your market
👉 How to implement "They Ask, You Answer" specifically for your painting business</p>
<p>Whether you're struggling to stand out in a crowded market or looking to take your painting business to the next level, Marcus's practical, no-nonsense approach will give you actionable strategies you can implement immediately.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this episode, we sit down with Marcus Sheridan, pioneer of the revolutionary "They Ask, You Answer" marketing philosophy, to explore how painting contractors can completely disrupt their local markets. Marcus breaks down his proven content marketing approach that transformed his struggling pool company into an industry leader during the 2008 recession. <br>
You'll learn:</p>
<p>👉 How answering customer questions transparently creates massive trust and leads<br>
👉 Why most painting contractors avoid discussing price (and why that's a huge mistake)<br>
👉 Simple content strategies that position you as the trusted authority in your market<br>
👉 How to implement "They Ask, You Answer" specifically for your painting business</p>
<p>Whether you're struggling to stand out in a crowded market or looking to take your painting business to the next level, Marcus's practical, no-nonsense approach will give you actionable strategies you can implement immediately.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/t2f7ci9br2dtqrsn/They_Ask_You_Answer_How_to_Disrupt_an_Industry_with_Marcus_Sheridan7soj5.mp3" length="55142960" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In this episode, we sit down with Marcus Sheridan, pioneer of the revolutionary "They Ask, You Answer" marketing philosophy, to explore how painting contractors can completely disrupt their local markets. Marcus breaks down his proven content marketing approach that transformed his struggling pool company into an industry leader during the 2008 recession. You'll learn:
👉 How answering customer questions transparently creates massive trust and leads👉 Why most painting contractors avoid discussing price (and why that's a huge mistake)👉 Simple content strategies that position you as the trusted authority in your market👉 How to implement "They Ask, You Answer" specifically for your painting business
Whether you're struggling to stand out in a crowded market or looking to take your painting business to the next level, Marcus's practical, no-nonsense approach will give you actionable strategies you can implement immediately.]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3446</itunes:duration>
                <itunes:episode>32</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media-Template.png" />    </item>
    <item>
        <title>Think Like a Leader: The Blueprint for Painting Business Owners with Israel Vargas</title>
        <itunes:title>Think Like a Leader: The Blueprint for Painting Business Owners with Israel Vargas</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/think-like-a-leader-the-blueprint-for-painting-business-owners-with-israel-vargas/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/think-like-a-leader-the-blueprint-for-painting-business-owners-with-israel-vargas/#comments</comments>        <pubDate>Fri, 13 Dec 2024 12:10:51 -0500</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/5133e0cb-f11c-3e9c-a5a3-51759d36ae07</guid>
                                    <description><![CDATA[<p>In this episode, Israel Vargas, founder of West Pro and Sons, shares his powerful journey from immigrant to successful business owner.</p>
<p>He discusses why painters deserve more recognition and better pay, the importance of running a business with strong core values, and how to build a supportive community that elevates everyone.</p>
<p>You'll learn:</p>
<p>👉 Why painters should be valued and compensated fairly</p>
<p>👉 How to run a business with integrity and purpose</p>
<p>👉 The importance of quality over quantity in your work</p>
<p>👉 Building a thriving, community-driven business Israel’s story is one of hard work, perseverance, and dedication to making the painting industry better for all.</p>
<p>🔗 Follow Israel and Stay Connected Israel Vargas on Facebook - https://bit.ly/israelvargas WestPro &amp; Sons LLC Painting on Facebook - https://bit.ly/WestproandSonsLLCPainting Inforvalio Educacion y Más on Instagram - https://bit.ly/InforvalioEducacionyMas</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this episode, Israel Vargas, founder of West Pro and Sons, shares his powerful journey from immigrant to successful business owner.</p>
<p>He discusses why painters deserve more recognition and better pay, the importance of running a business with strong core values, and how to build a supportive community that elevates everyone.</p>
<p>You'll learn:</p>
<p>👉 Why painters should be valued and compensated fairly</p>
<p>👉 How to run a business with integrity and purpose</p>
<p>👉 The importance of quality over quantity in your work</p>
<p>👉 Building a thriving, community-driven business Israel’s story is one of hard work, perseverance, and dedication to making the painting industry better for all.</p>
<p>🔗 Follow Israel and Stay Connected Israel Vargas on Facebook - https://bit.ly/israelvargas WestPro &amp; Sons LLC Painting on Facebook - https://bit.ly/WestproandSonsLLCPainting Inforvalio Educacion y Más on Instagram - https://bit.ly/InforvalioEducacionyMas</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/7fcm4hnprakybpiu/Israel_Vargas6bezc.mp3" length="71536992" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In this episode, Israel Vargas, founder of West Pro and Sons, shares his powerful journey from immigrant to successful business owner.
He discusses why painters deserve more recognition and better pay, the importance of running a business with strong core values, and how to build a supportive community that elevates everyone.
You'll learn:
👉 Why painters should be valued and compensated fairly
👉 How to run a business with integrity and purpose
👉 The importance of quality over quantity in your work
👉 Building a thriving, community-driven business Israel’s story is one of hard work, perseverance, and dedication to making the painting industry better for all.
🔗 Follow Israel and Stay Connected Israel Vargas on Facebook - https://bit.ly/israelvargas WestPro &amp; Sons LLC Painting on Facebook - https://bit.ly/WestproandSonsLLCPainting Inforvalio Educacion y Más on Instagram - https://bit.ly/InforvalioEducacionyMas]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>4471</itunes:duration>
                <itunes:episode>31</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media-Template_1_8n96g.png" />    </item>
    <item>
        <title>Make Your Painting Business Unforgettable with Dan Antonelli</title>
        <itunes:title>Make Your Painting Business Unforgettable with Dan Antonelli</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/make-your-painting-business-unforgettable-with-dan-antonelli/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/make-your-painting-business-unforgettable-with-dan-antonelli/#comments</comments>        <pubDate>Mon, 09 Sep 2024 10:04:18 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/82eb33f9-4b21-3159-bb59-682123b2eafa</guid>
                                    <description><![CDATA[<p>In this episode, we're thrilled to have Dan Antonelli, President and Founder of KickCharge Creative, one of the leading contractor branding agencies, share his insights on making your painting business stand out in a crowded market.</p>
<p> </p>
<p>Dan has helped countless contractors craft brands to not only look professional but also connect with the right clients—and now, he’s sharing his secrets with you.</p>
<p> </p>
<p>🌟 What You'll Learn:</p>
<p>✦ The Power of Branding: The importance of a strong brand for your residential painting business</p>
<p>✦ Color Psychology: Choosing the right colors to influence potential clients and stand out.</p>
<p>✦ Effective Messaging: Communicating your brand's unique value to resonate with homeowners.</p>
<p>✦ Case Studies: Real-life examples of contractors who transformed their business with proper branding.</p>
<p> </p>
<p>Whether you're a new painting business owner or a seasoned pro, this episode will provide you with practical, actionable branding strategies that can make a real impact on your business. And the best part? All of this advice is tailored specifically for painting contractors.</p>
<p>👉 Learn more about Kickcharge Creative: <a href='https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbW9FVm81U2RYSHZMWEhITEpvRVZ4R1NpWEFUUXxBQ3Jtc0tuWlp6LUJWV2Q1UVBrU0x4d0RubXo0aUNjWUw0RmRJRC1RaEV4QzUxczB2SWdYLWZMS3NlY3hVT3E4Nk1JRGZUbkJ5eHpQQ2E4SHVFdUVxclpyVldHWTZKODlUTi1lNllGR2tDSjlBeXUwbHQyTlNBWQ&amp;q=https%3A%2F%2Fwww.kickcharge.com%2F&amp;v=aIkkhUudWcY'>https://www.kickcharge.com/</a></p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this episode, we're thrilled to have Dan Antonelli, President and Founder of KickCharge Creative, one of the leading contractor branding agencies, share his insights on making your painting business stand out in a crowded market.</p>
<p> </p>
<p>Dan has helped countless contractors craft brands to not only look professional but also connect with the right clients—and now, he’s sharing his secrets with you.</p>
<p> </p>
<p>🌟 What You'll Learn:</p>
<p>✦ The Power of Branding: The importance of a strong brand for your residential painting business</p>
<p>✦ Color Psychology: Choosing the right colors to influence potential clients and stand out.</p>
<p>✦ Effective Messaging: Communicating your brand's unique value to resonate with homeowners.</p>
<p>✦ Case Studies: Real-life examples of contractors who transformed their business with proper branding.</p>
<p> </p>
<p>Whether you're a new painting business owner or a seasoned pro, this episode will provide you with practical, actionable branding strategies that can make a real impact on your business. And the best part? All of this advice is tailored specifically for painting contractors.</p>
<p>👉 Learn more about Kickcharge Creative: <a href='https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbW9FVm81U2RYSHZMWEhITEpvRVZ4R1NpWEFUUXxBQ3Jtc0tuWlp6LUJWV2Q1UVBrU0x4d0RubXo0aUNjWUw0RmRJRC1RaEV4QzUxczB2SWdYLWZMS3NlY3hVT3E4Nk1JRGZUbkJ5eHpQQ2E4SHVFdUVxclpyVldHWTZKODlUTi1lNllGR2tDSjlBeXUwbHQyTlNBWQ&amp;q=https%3A%2F%2Fwww.kickcharge.com%2F&amp;v=aIkkhUudWcY'>https://www.kickcharge.com/</a></p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/zcch5irfv8gyzffz/Make_Your_Painting_Business_Unforgettable_with_Dan_Antonelli751lm.mp3" length="60934188" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In this episode, we're thrilled to have Dan Antonelli, President and Founder of KickCharge Creative, one of the leading contractor branding agencies, share his insights on making your painting business stand out in a crowded market.
 
Dan has helped countless contractors craft brands to not only look professional but also connect with the right clients—and now, he’s sharing his secrets with you.
 
🌟 What You'll Learn:
✦ The Power of Branding: The importance of a strong brand for your residential painting business
✦ Color Psychology: Choosing the right colors to influence potential clients and stand out.
✦ Effective Messaging: Communicating your brand's unique value to resonate with homeowners.
✦ Case Studies: Real-life examples of contractors who transformed their business with proper branding.
 
Whether you're a new painting business owner or a seasoned pro, this episode will provide you with practical, actionable branding strategies that can make a real impact on your business. And the best part? All of this advice is tailored specifically for painting contractors.
👉 Learn more about Kickcharge Creative: https://www.kickcharge.com/]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3142</itunes:duration>
                <itunes:episode>30</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media-Dan-Antonelli_1__xk4ped.png" />    </item>
    <item>
        <title>Change The Way You Work, With Sherwin-Williams!</title>
        <itunes:title>Change The Way You Work, With Sherwin-Williams!</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/change-the-way-you-work-with-sherwin-williams/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/change-the-way-you-work-with-sherwin-williams/#comments</comments>        <pubDate>Tue, 03 Sep 2024 09:23:01 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/dea9c109-3634-3d30-b489-6687f68fbb2d</guid>
                                    <description><![CDATA[<p>In this episode, I sit down with Gabby Torres, Marketing Director, and Jill Waters, Director of Digital Adoption from Sherwin-Williams, to discuss how the Sherwin-Williams Pro+ App, Website, and Job Board can make running your Painting Business easier. Gabby and Jill share valuable tips to help you utilize these tools and resources in your sales process to increase close rates! Did we mention it’s all FREE? Whether you're aiming to save time, increase sales, or find new talent for your team, this episode is filled with practical, actionable advice. SW Pro+ Official Website: https://swproplus.com/</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this episode, I sit down with Gabby Torres, Marketing Director, and Jill Waters, Director of Digital Adoption from Sherwin-Williams, to discuss how the Sherwin-Williams Pro+ App, Website, and Job Board can make running your Painting Business easier. Gabby and Jill share valuable tips to help you utilize these tools and resources in your sales process to increase close rates! Did we mention it’s all FREE? Whether you're aiming to save time, increase sales, or find new talent for your team, this episode is filled with practical, actionable advice. SW Pro+ Official Website: https://swproplus.com/</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/vdsswhuewq9xjasu/Job_Board_SW_PRO_Digital_Tools_with_Gabby_Torresbizmd.mp3" length="39554755" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In this episode, I sit down with Gabby Torres, Marketing Director, and Jill Waters, Director of Digital Adoption from Sherwin-Williams, to discuss how the Sherwin-Williams Pro+ App, Website, and Job Board can make running your Painting Business easier. Gabby and Jill share valuable tips to help you utilize these tools and resources in your sales process to increase close rates! Did we mention it’s all FREE? Whether you're aiming to save time, increase sales, or find new talent for your team, this episode is filled with practical, actionable advice. SW Pro+ Official Website: https://swproplus.com/]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2472</itunes:duration>
                <itunes:episode>29</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Gabriela-Torres_1__awibdj.png" />    </item>
    <item>
        <title>Building a Painting Powerhouse: How to Attract, Train, and Retain A-Players</title>
        <itunes:title>Building a Painting Powerhouse: How to Attract, Train, and Retain A-Players</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/building-a-painting-powerhouse-how-to-attract-train-and-retain-a-players/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/building-a-painting-powerhouse-how-to-attract-train-and-retain-a-players/#comments</comments>        <pubDate>Fri, 16 Aug 2024 09:28:02 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/3a0d03e8-27cf-3c5f-b8d6-09f3382e1f56</guid>
                                    <description><![CDATA[<p>This episode features Ryan Naylor, CEO of Viva HR. We'll discuss how to tackle hiring challenges, such as finding A-Player candidates without breaking the bank and ensuring they fit your company culture. We'll also discuss hiring costs, candidate quantity and quality, and the role of AI in the hiring process. Don't miss this episode!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>This episode features Ryan Naylor, CEO of Viva HR. We'll discuss how to tackle hiring challenges, such as finding A-Player candidates without breaking the bank and ensuring they fit your company culture. We'll also discuss hiring costs, candidate quantity and quality, and the role of AI in the hiring process. Don't miss this episode!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/ggktydcytaf2yxqd/Eliminate_Challenges_When_Hiring_with_Ryan_Naylor94gtr.mp3" length="50268303" type="audio/mpeg"/>
        <itunes:summary><![CDATA[This episode features Ryan Naylor, CEO of Viva HR. We'll discuss how to tackle hiring challenges, such as finding A-Player candidates without breaking the bank and ensuring they fit your company culture. We'll also discuss hiring costs, candidate quantity and quality, and the role of AI in the hiring process. Don't miss this episode!]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3141</itunes:duration>
                <itunes:episode>28</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media-Template_1__zt3hgv.png" />    </item>
    <item>
        <title>The Trials &amp; Tribulations of Scaling a $2M Painting Business with Matt Mason of A&amp;A Painting</title>
        <itunes:title>The Trials &amp; Tribulations of Scaling a $2M Painting Business with Matt Mason of A&amp;A Painting</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/the-trials-tribulations-of-scaling-a-2m-painting-business-with-matt-mason-of-aa-painting/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/the-trials-tribulations-of-scaling-a-2m-painting-business-with-matt-mason-of-aa-painting/#comments</comments>        <pubDate>Mon, 29 Jul 2024 16:59:25 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/067f5972-ba8a-3fdc-940d-4eb3c53f0f6f</guid>
                                    <description><![CDATA[<p>In this episode, we'll talk about the ups and downs of growing a $2 million painting business.</p>
<p>We'll hear from Matt Mason, the owner of A&amp;A Painting (facebook.com/paintillinois), who spent 10 years in the Marine Corps before venturing into the painting business in 2013.</p>
<p>Starting with less than $14,000 in gross revenue in the first year, he aims to surpass $2.5 million this year!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>In this episode, we'll talk about the ups and downs of growing a $2 million painting business.</p>
<p>We'll hear from Matt Mason, the owner of A&amp;A Painting (facebook.com/paintillinois), who spent 10 years in the Marine Corps before venturing into the painting business in 2013.</p>
<p>Starting with less than $14,000 in gross revenue in the first year, he aims to surpass $2.5 million this year!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/nmbgnc3cehb74c8z/Growing_and_Operating_a_2MIL_Painting_Business_with_Matt_Mason8tv74.mp3" length="64650278" type="audio/mpeg"/>
        <itunes:summary><![CDATA[In this episode, we'll talk about the ups and downs of growing a $2 million painting business.
We'll hear from Matt Mason, the owner of A&amp;A Painting (facebook.com/paintillinois), who spent 10 years in the Marine Corps before venturing into the painting business in 2013.
Starting with less than $14,000 in gross revenue in the first year, he aims to surpass $2.5 million this year!]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>4040</itunes:duration>
                <itunes:episode>27</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media-Template_1__8rcj7x.png" />    </item>
    <item>
        <title>Commercial Painting 101: The Secrets of an 8-Figure Painting Business with Matt Kuyper</title>
        <itunes:title>Commercial Painting 101: The Secrets of an 8-Figure Painting Business with Matt Kuyper</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/commercial-painting-with-matt-kuyper/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/commercial-painting-with-matt-kuyper/#comments</comments>        <pubDate>Fri, 21 Jun 2024 11:10:48 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/76a5ceb9-cc6e-3b36-99ac-c5367559954b</guid>
                                    <description><![CDATA[<p>Don't miss this special podcast episode on The Art of Profitable Commercial Painting with Matt Kuyper from Harpeth Painting!</p>
<p> </p>
<p>🎙️ The Art of Profitable Commercial Painting</p>
<p>🌐 www.basecoatmarketing.com/podcast</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Don't miss this special podcast episode on The Art of Profitable Commercial Painting with Matt Kuyper from Harpeth Painting!</p>
<p> </p>
<p>🎙️ The Art of Profitable Commercial Painting</p>
<p>🌐 www.basecoatmarketing.com/podcast</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/embgbzc3bpgvbkqh/Commercial_Painting_with_Matt_Kuyper6fj5f.mp3" length="53044387" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Don't miss this special podcast episode on The Art of Profitable Commercial Painting with Matt Kuyper from Harpeth Painting!
 
🎙️ The Art of Profitable Commercial Painting
🌐 www.basecoatmarketing.com/podcast]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3315</itunes:duration>
                <itunes:episode>26</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Matt-Kuyper_1__3jzn7y.png" />    </item>
    <item>
        <title>Launching a Cabinet Painting Empire with Alex Corral &amp; Aiden Smith</title>
        <itunes:title>Launching a Cabinet Painting Empire with Alex Corral &amp; Aiden Smith</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/getting-into-the-cabinet-painting-business-with-alex-corral-aiden-smith/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/getting-into-the-cabinet-painting-business-with-alex-corral-aiden-smith/#comments</comments>        <pubDate>Wed, 05 Jun 2024 14:44:04 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/42aaba8a-2906-3411-b9fc-5cb3d42b27e2</guid>
                                    <description><![CDATA[<p>Prepare for an exciting new podcast episode with Alex Corral and Aiden Smith!</p>
<p>They'll share valuable insights on how to launch a successful cabinet painting business or add cabinet painting services to an existing business. Don't miss out on this must-watch/listen episode for all aspiring entrepreneurs and business owners in the painting industry.</p>
<p>🎙️ Getting Into the Cabinet Painting Business</p>
<p>🌐 www.basecoatmarketing.com/podcast</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Prepare for an exciting new podcast episode with Alex Corral and Aiden Smith!</p>
<p>They'll share valuable insights on how to launch a successful cabinet painting business or add cabinet painting services to an existing business. Don't miss out on this must-watch/listen episode for all aspiring entrepreneurs and business owners in the painting industry.</p>
<p>🎙️ Getting Into the Cabinet Painting Business</p>
<p>🌐 www.basecoatmarketing.com/podcast</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/axra9j2mjadkmgsh/Getting_Into_the_Cabinet_Painting_Business_with_Alex_Corral_Aiden_Smith9dqee.mp3" length="48509112" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Prepare for an exciting new podcast episode with Alex Corral and Aiden Smith!
They'll share valuable insights on how to launch a successful cabinet painting business or add cabinet painting services to an existing business. Don't miss out on this must-watch/listen episode for all aspiring entrepreneurs and business owners in the painting industry.
🎙️ Getting Into the Cabinet Painting Business
🌐 www.basecoatmarketing.com/podcast]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3031</itunes:duration>
                <itunes:episode>25</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Alex_Corral_and_Aiden_Smith_1__r6zxhy.png" />    </item>
    <item>
        <title>Social Media Mastery: How ZK Painting Hit 7-Figures Using Social Media</title>
        <itunes:title>Social Media Mastery: How ZK Painting Hit 7-Figures Using Social Media</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/using-social-media-to-drive-revenue-with-zach-kenney/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/using-social-media-to-drive-revenue-with-zach-kenney/#comments</comments>        <pubDate>Tue, 04 Jun 2024 15:13:34 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/102962bc-ddde-3b44-a71f-9487d219b22e</guid>
                                    <description><![CDATA[<p>Get ready for an exciting episode featuring Zach Kenney from <a href='https://www.instagram.com/zkpainting/'>@zkpainting</a>. He's sharing his secrets to generating over $5 million in revenue through Instagram. 💰

Don't miss out on this valuable opportunity to learn from a successful entrepreneur.

🎙️ Using Social Media to Drive Revenue
🌐 www.basecoatmarketing.com/podcast</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Get ready for an exciting episode featuring Zach Kenney from <a href='https://www.instagram.com/zkpainting/'>@zkpainting</a>. He's sharing his secrets to generating over $5 million in revenue through Instagram. 💰<br>
<br>
Don't miss out on this valuable opportunity to learn from a successful entrepreneur.<br>
<br>
🎙️ Using Social Media to Drive Revenue<br>
🌐 www.basecoatmarketing.com/podcast</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/ye8tjnxsskge9aj6/Using_Social_Media_to_Drive_Revenue_with_Zach_Kenney9hygs.mp3" length="66727953" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Get ready for an exciting episode featuring Zach Kenney from @zkpainting. He's sharing his secrets to generating over $5 million in revenue through Instagram. 💰Don't miss out on this valuable opportunity to learn from a successful entrepreneur.🎙️ Using Social Media to Drive Revenue🌐 www.basecoatmarketing.com/podcast]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>4170</itunes:duration>
                <itunes:episode>24</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social_Media_Zach_Kenney_1__qdwxh9.png" />    </item>
    <item>
        <title>Data-Driven Print Marketing Strategies for your Painting Company with Dave Carroll</title>
        <itunes:title>Data-Driven Print Marketing Strategies for your Painting Company with Dave Carroll</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/how-to-make-data-driven-decisions-in-your-business-with-dave-carroll/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/how-to-make-data-driven-decisions-in-your-business-with-dave-carroll/#comments</comments>        <pubDate>Thu, 23 May 2024 11:36:41 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/d23aa753-e4c8-3da3-851f-5ce3687dae8d</guid>
                                    <description><![CDATA[<p>Meet Dave Carroll, the founder of DOPE Marketing.</p>
<p>After phasing himself out of his own profitable home service business, he made the decision to take all that he learned and help other businesses grow. </p>
<p>www.basecoatmarketing.com/podcast</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Meet Dave Carroll, the founder of DOPE Marketing.</p>
<p>After phasing himself out of his own profitable home service business, he made the decision to take all that he learned and help other businesses grow. </p>
<p>www.basecoatmarketing.com/podcast</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/cjmfwmipbbacbjqz/How_to_Make_Data-Driven_Decisions_in_Your_Business_with_Dave_Carroll915hh.mp3" length="60350314" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Meet Dave Carroll, the founder of DOPE Marketing.
After phasing himself out of his own profitable home service business, he made the decision to take all that he learned and help other businesses grow. 
www.basecoatmarketing.com/podcast]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3771</itunes:duration>
                <itunes:episode>23</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_David_Carroll_1__su6rze.png" />    </item>
    <item>
        <title>Maggie Kuyper's $8M Painting Empire: Harpeth Painting's Secret to Success</title>
        <itunes:title>Maggie Kuyper's $8M Painting Empire: Harpeth Painting's Secret to Success</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/the-harpeth-hustle-with-maggie-kuyper-journey-to-an-8m-painting-empire/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/the-harpeth-hustle-with-maggie-kuyper-journey-to-an-8m-painting-empire/#comments</comments>        <pubDate>Wed, 15 May 2024 12:02:23 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/b448009c-3463-3153-86d4-0c7b882c8547</guid>
                                    <description><![CDATA[<p>What does it take to build an $8M Residential and Commercial Painting Business outside of Nashville, Tennessee?</p>
<p>Get in the weeds with Maggie Kuyper as we discuss the trials and tribulations of entrepreneurship, what it takes to build a team, financial forecasting, and the benefits of commercial work!</p>
<p>www.basecoatmarketing.com/podcast</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>What does it take to build an $8M Residential and Commercial Painting Business outside of Nashville, Tennessee?</p>
<p>Get in the weeds with Maggie Kuyper as we discuss the trials and tribulations of entrepreneurship, what it takes to build a team, financial forecasting, and the benefits of commercial work!</p>
<p>www.basecoatmarketing.com/podcast</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/gp9s9u92me898hew/The_Harpeth_Hustle_Maggie_Kuyper_s_Journey_to_an_8M_Painting_Empire98v76.mp3" length="58334079" type="audio/mpeg"/>
        <itunes:summary><![CDATA[What does it take to build an $8M Residential and Commercial Painting Business outside of Nashville, Tennessee?
Get in the weeds with Maggie Kuyper as we discuss the trials and tribulations of entrepreneurship, what it takes to build a team, financial forecasting, and the benefits of commercial work!
www.basecoatmarketing.com/podcast]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3645</itunes:duration>
                <itunes:episode>22</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Maggie_Kuyper_q7yted.png" />    </item>
    <item>
        <title>Commercial Painting Strategies: Words from an 8-Figure General Contractor</title>
        <itunes:title>Commercial Painting Strategies: Words from an 8-Figure General Contractor</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/beyond-residential-the-secrets-of-a-commercial-painter/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/beyond-residential-the-secrets-of-a-commercial-painter/#comments</comments>        <pubDate>Tue, 07 May 2024 12:13:34 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/5d9e0600-50e6-3ca3-8f52-86c226b5ad8f</guid>
                                    <description><![CDATA[
Join us on Monday, May 6th at 9:30 AM ET for an enlightening episode of the Brainiac Podcast. Our special guest, Jason Scholl, owner of @lkmcommercial, recently celebrating one year of sobriety.


Don't miss this opportunity to gain a deeper understanding of the commercial painting industry from this inspirational figure.


 Monday, May 6th at 9:30 AM ET
<a href='https://l.facebook.com/l.php?u=http%3A%2F%2Fwww.basecoatmarketing.com%2Fpodcast%3Ffbclid%3DIwZXh0bgNhZW0CMTAAAR1JVgEVtDIxWDSeNytksbB8ecrXENg8xG99OaHMokcc2uREZNoYWWC_tAM_aem_AYh5ufqPx7JKF_Gu0z6DdrDNLTq9PLywS4e-jotOfGZJAAZQmXvC0wFKjxsHRHhtWFFlUc8p-Clu7Rlvr45ryDTc&amp;h=AT3vBWjIYlf6BTO8EZqQ8HpVBmKeEoFemfwgfxEJL4xAZB7hoAt5aW0eLw2Xx--TPsxh9qO3DDTrSLHo4HcLOGet0vpDaVQZOiUT6sgt4u6yjPXZdKuSHMF_sVCkaCS04xCYHqieQx1KTOCECDzd-KZENQ&amp;__tn__=-UK-R&amp;c%5B0%5D=AT22kHyR7S4JZV6IaG9LmZxg9nnbo2uf4ArB2_Hm_X-5NspuRFlsB0o0mgurMlIgA9XNzR2EPSpt_sLh4ILDaesqEP9pjMog6Z9cc9J_LnWPeVBIK_oKhJzHo8KtFPM3d4QnNkwpMPtU1C2a8JEWIoTCA4S7o7vQopzCDWBqa7LeoWashhBkm6SDkkpT3-7aHCJtVQEUwOWOi-nTtfW2N5quuXVQ_z9Sc30E'> www.basecoatmarketing.com/podcas</a>t
]]></description>
                                                            <content:encoded><![CDATA[
Join us on Monday, May 6th at 9:30 AM ET for an enlightening episode of the Brainiac Podcast. Our special guest, Jason Scholl, owner of @lkmcommercial, recently celebrating one year of sobriety.


Don't miss this opportunity to gain a deeper understanding of the commercial painting industry from this inspirational figure.


 Monday, May 6th at 9:30 AM ET
<a href='https://l.facebook.com/l.php?u=http%3A%2F%2Fwww.basecoatmarketing.com%2Fpodcast%3Ffbclid%3DIwZXh0bgNhZW0CMTAAAR1JVgEVtDIxWDSeNytksbB8ecrXENg8xG99OaHMokcc2uREZNoYWWC_tAM_aem_AYh5ufqPx7JKF_Gu0z6DdrDNLTq9PLywS4e-jotOfGZJAAZQmXvC0wFKjxsHRHhtWFFlUc8p-Clu7Rlvr45ryDTc&amp;h=AT3vBWjIYlf6BTO8EZqQ8HpVBmKeEoFemfwgfxEJL4xAZB7hoAt5aW0eLw2Xx--TPsxh9qO3DDTrSLHo4HcLOGet0vpDaVQZOiUT6sgt4u6yjPXZdKuSHMF_sVCkaCS04xCYHqieQx1KTOCECDzd-KZENQ&amp;__tn__=-UK-R&amp;c%5B0%5D=AT22kHyR7S4JZV6IaG9LmZxg9nnbo2uf4ArB2_Hm_X-5NspuRFlsB0o0mgurMlIgA9XNzR2EPSpt_sLh4ILDaesqEP9pjMog6Z9cc9J_LnWPeVBIK_oKhJzHo8KtFPM3d4QnNkwpMPtU1C2a8JEWIoTCA4S7o7vQopzCDWBqa7LeoWashhBkm6SDkkpT3-7aHCJtVQEUwOWOi-nTtfW2N5quuXVQ_z9Sc30E'> www.basecoatmarketing.com/podcas</a>t
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/qpga9wvqpetgfm58/Interview_with_Jason_Scholl_Round_26o9to.mp3" length="70065357" type="audio/mpeg"/>
        <itunes:summary><![CDATA[
Join us on Monday, May 6th at 9:30 AM ET for an enlightening episode of the Brainiac Podcast. Our special guest, Jason Scholl, owner of @lkmcommercial, recently celebrating one year of sobriety.


Don't miss this opportunity to gain a deeper understanding of the commercial painting industry from this inspirational figure.


 Monday, May 6th at 9:30 AM ET
 www.basecoatmarketing.com/podcast
]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>4379</itunes:duration>
                <itunes:episode>21</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/441026412_451334174081994_3424293050925479090_n_vuev2q.jpg" />    </item>
    <item>
        <title>Sober Scaling: How Jason Scholl Grew LK Miller Into An 8-Figure Company</title>
        <itunes:title>Sober Scaling: How Jason Scholl Grew LK Miller Into An 8-Figure Company</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/sober-scaling-how-jason-scholl-grew-lk-miller-into-an-8-figure-company/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/sober-scaling-how-jason-scholl-grew-lk-miller-into-an-8-figure-company/#comments</comments>        <pubDate>Tue, 07 May 2024 12:11:35 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/758e0ea0-04e0-3391-b1e8-c83b63f516de</guid>
                                    <description><![CDATA[
Join us for a conversation with Jason Scholl, the powerhouse behind @LKMCommercial. From sweeping floors to leading an 8-figure company, Jason's story is a beacon of RESILIENCE and sobriety. Don't miss this episode!


 


<a href='https://l.facebook.com/l.php?u=http%3A%2F%2Fwww.basecoatmarketing.com%2Fpodcast%3Ffbclid%3DIwZXh0bgNhZW0CMTAAAR3q_6eEoiK-p301yuEhRlArCV7K-rdeNxeUPtfR4C-zBGIaGpDohWmVshA_aem_AYg5HFCySoYaVk0WI9zTW0Lg1C4--TnqkR6oJ25x284zJNlm9cxCMk9DnJ-NhtiabDflRXVM7DSl8CB3e09PU6lm&amp;h=AT3vBWjIYlf6BTO8EZqQ8HpVBmKeEoFemfwgfxEJL4xAZB7hoAt5aW0eLw2Xx--TPsxh9qO3DDTrSLHo4HcLOGet0vpDaVQZOiUT6sgt4u6yjPXZdKuSHMF_sVCkaCS04xCYHqieQx1KTOCECDzd-KZENQ&amp;__tn__=-UK-R&amp;c%5B0%5D=AT0a43iANstsNh7AX0AuwS0FLBPuZkMPGL82e58QRmOh8QNd5v_yYy8iP3_pbuIoFan2Du8su8SmlpnEm4QGRQbQPjaYIEXj-cX1FLazkAimw_toQyY6jig0AVFG9CMEqPHE7BpTRqQzC27VI-g_rVygtWC_lUh450xhuvURdL2c8xNZmq591Tqta7IDyHt9BqvTYPLHGTTd4lLEEFl7YlbYJoXaA3lTVN9qurospbn_F-EraDM'>www.basecoatmarketing.com/podcast</a>
]]></description>
                                                            <content:encoded><![CDATA[
Join us for a conversation with Jason Scholl, the powerhouse behind @LKMCommercial. From sweeping floors to leading an 8-figure company, Jason's story is a beacon of RESILIENCE and sobriety. Don't miss this episode!


 


<a href='https://l.facebook.com/l.php?u=http%3A%2F%2Fwww.basecoatmarketing.com%2Fpodcast%3Ffbclid%3DIwZXh0bgNhZW0CMTAAAR3q_6eEoiK-p301yuEhRlArCV7K-rdeNxeUPtfR4C-zBGIaGpDohWmVshA_aem_AYg5HFCySoYaVk0WI9zTW0Lg1C4--TnqkR6oJ25x284zJNlm9cxCMk9DnJ-NhtiabDflRXVM7DSl8CB3e09PU6lm&amp;h=AT3vBWjIYlf6BTO8EZqQ8HpVBmKeEoFemfwgfxEJL4xAZB7hoAt5aW0eLw2Xx--TPsxh9qO3DDTrSLHo4HcLOGet0vpDaVQZOiUT6sgt4u6yjPXZdKuSHMF_sVCkaCS04xCYHqieQx1KTOCECDzd-KZENQ&amp;__tn__=-UK-R&amp;c%5B0%5D=AT0a43iANstsNh7AX0AuwS0FLBPuZkMPGL82e58QRmOh8QNd5v_yYy8iP3_pbuIoFan2Du8su8SmlpnEm4QGRQbQPjaYIEXj-cX1FLazkAimw_toQyY6jig0AVFG9CMEqPHE7BpTRqQzC27VI-g_rVygtWC_lUh450xhuvURdL2c8xNZmq591Tqta7IDyHt9BqvTYPLHGTTd4lLEEFl7YlbYJoXaA3lTVN9qurospbn_F-EraDM'>www.basecoatmarketing.com/podcast</a>
]]></content:encoded>
                                    
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        <itunes:summary><![CDATA[
Join us for a conversation with Jason Scholl, the powerhouse behind @LKMCommercial. From sweeping floors to leading an 8-figure company, Jason's story is a beacon of RESILIENCE and sobriety. Don't miss this episode!


 


www.basecoatmarketing.com/podcast
]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3352</itunes:duration>
                <itunes:episode>20</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/437566445_446951994520212_8852246585522526892_n_xx2qmu.jpg" />    </item>
    <item>
        <title>How to Systematize Your Painting Business to Run Without You!</title>
        <itunes:title>How to Systematize Your Painting Business to Run Without You!</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/systems-and-processes-for-painting-businesses-with-suhaiba-neill/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/systems-and-processes-for-painting-businesses-with-suhaiba-neill/#comments</comments>        <pubDate>Tue, 07 May 2024 12:03:59 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/8c336dcd-6169-3492-b808-eecf5dfbd6a1</guid>
                                    <description><![CDATA[
In this podcast episode, Suhaiba Neill from The Full Circle Business will be discussing Systems and Processes for Painting Businesses . Suhaiba, with over 20 YEARS of experience in managing a successful painting business, will be sharing strategies to boost productivity and profitability. 


Learn how to streamline your business and maximize efficiency!
 


<a href='http://www.basecoatmarketing.com/podcast?fbclid=IwZXh0bgNhZW0CMTAAAR1xyKvGlaUxfDyf1h53dV_JuexMQ2hKY4FvB_xExiWyMWmcI7pwqCcMHQU_aem_AYiuAURHF0-J_VB5-2AH7jPrhZFvalpWWCTL9fkIKeZA80YbvVZ0I7H7QgrhXKe7MqHDo5LXExJ5PQ8uiiKrm10k'>www.basecoatmarketing.com/podcast</a>
]]></description>
                                                            <content:encoded><![CDATA[
In this podcast episode, Suhaiba Neill from The Full Circle Business will be discussing Systems and Processes for Painting Businesses . Suhaiba, with over 20 YEARS of experience in managing a successful painting business, will be sharing strategies to boost productivity and profitability. 


Learn how to streamline your business and maximize efficiency!
 


<a href='http://www.basecoatmarketing.com/podcast?fbclid=IwZXh0bgNhZW0CMTAAAR1xyKvGlaUxfDyf1h53dV_JuexMQ2hKY4FvB_xExiWyMWmcI7pwqCcMHQU_aem_AYiuAURHF0-J_VB5-2AH7jPrhZFvalpWWCTL9fkIKeZA80YbvVZ0I7H7QgrhXKe7MqHDo5LXExJ5PQ8uiiKrm10k'>www.basecoatmarketing.com/podcast</a>
]]></content:encoded>
                                    
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        <itunes:summary><![CDATA[
In this podcast episode, Suhaiba Neill from The Full Circle Business will be discussing Systems and Processes for Painting Businesses . Suhaiba, with over 20 YEARS of experience in managing a successful painting business, will be sharing strategies to boost productivity and profitability. 


Learn how to streamline your business and maximize efficiency!
 


www.basecoatmarketing.com/podcast
]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3907</itunes:duration>
                <itunes:episode>19</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Suhaiba_Neill_8prph9.png" />    </item>
    <item>
        <title>The Perfect Painting Business Tech Stack with Chris Kiefer</title>
        <itunes:title>The Perfect Painting Business Tech Stack with Chris Kiefer</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/the-future-of-business-scaling-technology-and-ai-with-chris-kiefer/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/the-future-of-business-scaling-technology-and-ai-with-chris-kiefer/#comments</comments>        <pubDate>Tue, 16 Apr 2024 10:36:53 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/2cc749d1-f78f-3b4c-bc73-a2efb7ccfeeb</guid>
                                    <description><![CDATA[
Meet Chris Kiefer, the visionary founder of Boolean Automation! He's on a mission to revolutionize entrepreneurship  by automating mundane tasks and unleashing genius .
 


Join the fun at <a href='http://www.basecoatmarketing.com/podcast?fbclid=IwAR00Te09qdh_8GFJYb0Zg3jv-xxLg95J9z-eAiWOR6IG5BSH3qv1n9PSNr0'>www.basecoatmarketing.com/podcast</a> and tune in to <a href='https://www.facebook.com/hashtag/brainiacpodcast?__eep__=6&amp;__cft__%5B0%5D=AZVfOPpAWjsAqFXbRH0QN6oV83_j4MKwbnX8lij7g-Bfeb8jvbIzNtaEh8ynf-oq6votCPrDPOY3NcfZOelgnT_R3Pln2PHZbepBAIMSnG-tVw5XjqfKAHux3F7ZMJPdAxG6UZMwdDEpjwyvLFihtvlnSza2EQMLZxoiMEv4vqRKW6IkqERXEUKAHCRNznmhFvldQaRC8Bo-leKg1A8BWXtx&amp;__tn__=*NK-R'>#brainiacpodcast</a> to level up your business! <a href='https://www.facebook.com/hashtag/paintingcontractors?__eep__=6&amp;__cft__%5B0%5D=AZVfOPpAWjsAqFXbRH0QN6oV83_j4MKwbnX8lij7g-Bfeb8jvbIzNtaEh8ynf-oq6votCPrDPOY3NcfZOelgnT_R3Pln2PHZbepBAIMSnG-tVw5XjqfKAHux3F7ZMJPdAxG6UZMwdDEpjwyvLFihtvlnSza2EQMLZxoiMEv4vqRKW6IkqERXEUKAHCRNznmhFvldQaRC8Bo-leKg1A8BWXtx&amp;__tn__=*NK-R'>#paintingcontractors</a> <a href='https://www.facebook.com/hashtag/businessgrowth?__eep__=6&amp;__cft__%5B0%5D=AZVfOPpAWjsAqFXbRH0QN6oV83_j4MKwbnX8lij7g-Bfeb8jvbIzNtaEh8ynf-oq6votCPrDPOY3NcfZOelgnT_R3Pln2PHZbepBAIMSnG-tVw5XjqfKAHux3F7ZMJPdAxG6UZMwdDEpjwyvLFihtvlnSza2EQMLZxoiMEv4vqRKW6IkqERXEUKAHCRNznmhFvldQaRC8Bo-leKg1A8BWXtx&amp;__tn__=*NK-R'>#businessgrowth</a>
]]></description>
                                                            <content:encoded><![CDATA[
Meet Chris Kiefer, the visionary founder of Boolean Automation! He's on a mission to revolutionize entrepreneurship  by automating mundane tasks and unleashing genius .
 


Join the fun at <a href='http://www.basecoatmarketing.com/podcast?fbclid=IwAR00Te09qdh_8GFJYb0Zg3jv-xxLg95J9z-eAiWOR6IG5BSH3qv1n9PSNr0'>www.basecoatmarketing.com/podcast</a> and tune in to <a href='https://www.facebook.com/hashtag/brainiacpodcast?__eep__=6&amp;__cft__%5B0%5D=AZVfOPpAWjsAqFXbRH0QN6oV83_j4MKwbnX8lij7g-Bfeb8jvbIzNtaEh8ynf-oq6votCPrDPOY3NcfZOelgnT_R3Pln2PHZbepBAIMSnG-tVw5XjqfKAHux3F7ZMJPdAxG6UZMwdDEpjwyvLFihtvlnSza2EQMLZxoiMEv4vqRKW6IkqERXEUKAHCRNznmhFvldQaRC8Bo-leKg1A8BWXtx&amp;__tn__=*NK-R'>#brainiacpodcast</a> to level up your business! <a href='https://www.facebook.com/hashtag/paintingcontractors?__eep__=6&amp;__cft__%5B0%5D=AZVfOPpAWjsAqFXbRH0QN6oV83_j4MKwbnX8lij7g-Bfeb8jvbIzNtaEh8ynf-oq6votCPrDPOY3NcfZOelgnT_R3Pln2PHZbepBAIMSnG-tVw5XjqfKAHux3F7ZMJPdAxG6UZMwdDEpjwyvLFihtvlnSza2EQMLZxoiMEv4vqRKW6IkqERXEUKAHCRNznmhFvldQaRC8Bo-leKg1A8BWXtx&amp;__tn__=*NK-R'>#paintingcontractors</a> <a href='https://www.facebook.com/hashtag/businessgrowth?__eep__=6&amp;__cft__%5B0%5D=AZVfOPpAWjsAqFXbRH0QN6oV83_j4MKwbnX8lij7g-Bfeb8jvbIzNtaEh8ynf-oq6votCPrDPOY3NcfZOelgnT_R3Pln2PHZbepBAIMSnG-tVw5XjqfKAHux3F7ZMJPdAxG6UZMwdDEpjwyvLFihtvlnSza2EQMLZxoiMEv4vqRKW6IkqERXEUKAHCRNznmhFvldQaRC8Bo-leKg1A8BWXtx&amp;__tn__=*NK-R'>#businessgrowth</a>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/92q6h38xtfd2j96v/The_Future_of_Business_Scaling_Technology_and_AI74z8d.mp3" length="57906507" type="audio/mpeg"/>
        <itunes:summary><![CDATA[
Meet Chris Kiefer, the visionary founder of Boolean Automation! He's on a mission to revolutionize entrepreneurship  by automating mundane tasks and unleashing genius .
 


Join the fun at www.basecoatmarketing.com/podcast and tune in to #brainiacpodcast to level up your business! #paintingcontractors #businessgrowth
]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3619</itunes:duration>
                <itunes:episode>18</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Chris_Kiefer_2_jfv8xh.png" />    </item>
    <item>
        <title>Want More Painting Estimates? Increase Your Set Rate with Michelle Jeppesen</title>
        <itunes:title>Want More Painting Estimates? Increase Your Set Rate with Michelle Jeppesen</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/from-ring-to-cha-ching-phone-skills-to-turn-more-callers-into-customers/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/from-ring-to-cha-ching-phone-skills-to-turn-more-callers-into-customers/#comments</comments>        <pubDate>Thu, 15 Feb 2024 15:15:19 -0500</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/f8896f2d-42c9-3d8e-b38c-3740f4b13884</guid>
                                    <description><![CDATA[<p>🎙️ Tune in to our latest episode of #BrainiacPodcast! Join us as we chat with Michelle Jeppesen, the brains behind Jill’s Office, as she spills the beans on how to convert calls to cash without the overhead of a full-time employee. Get ready for #salesinsights and #housepainting tips to level up your game as we head into the Spring Season! 🚀</p>
<p> </p>
<p>www.basecoatmarketing.com/podcast</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>🎙️ Tune in to our latest episode of #BrainiacPodcast! Join us as we chat with Michelle Jeppesen, the brains behind Jill’s Office, as she spills the beans on how to convert calls to cash without the overhead of a full-time employee. Get ready for #salesinsights and #housepainting tips to level up your game as we head into the Spring Season! 🚀</p>
<p> </p>
<p>www.basecoatmarketing.com/podcast</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/wxigkp/From_Ring_to_Cha-Ching_Phone_Skills_to_Turn_More_Callers_into_Customers68i3w.mp3" length="30255999" type="audio/mpeg"/>
        <itunes:summary><![CDATA[🎙️ Tune in to our latest episode of #BrainiacPodcast! Join us as we chat with Michelle Jeppesen, the brains behind Jill’s Office, as she spills the beans on how to convert calls to cash without the overhead of a full-time employee. Get ready for #salesinsights and #housepainting tips to level up your game as we head into the Spring Season! 🚀
 
www.basecoatmarketing.com/podcast]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>1890</itunes:duration>
                <itunes:episode>17</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Michelle_Jeppesen_vdqdzg.png" />    </item>
    <item>
        <title>The Myths of Hiring for Your Painting Business with Paul Sanneman</title>
        <itunes:title>The Myths of Hiring for Your Painting Business with Paul Sanneman</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/hiring-myths-and-diy-hiring-tips-with-paul-sanneman/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/hiring-myths-and-diy-hiring-tips-with-paul-sanneman/#comments</comments>        <pubDate>Fri, 09 Feb 2024 09:42:52 -0500</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/752b604c-83f1-3980-ace1-0c6520e91bdb</guid>
                                    <description><![CDATA[<p>New Podcast Alert! Join us with Paul Sanneman of Contractor Staffing Source, as he debunks hiring myths and shares DIY tips. With 40+ years in the industry, his insights are gold for any painting business! 💡</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>New Podcast Alert! Join us with Paul Sanneman of Contractor Staffing Source, as he debunks hiring myths and shares DIY tips. With 40+ years in the industry, his insights are gold for any painting business! 💡</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/cc8vq7/Hiring_Myths_and_DIY_Hiring_Tips1an26q.mp3" length="41497963" type="audio/mpeg"/>
        <itunes:summary><![CDATA[New Podcast Alert! Join us with Paul Sanneman of Contractor Staffing Source, as he debunks hiring myths and shares DIY tips. With 40+ years in the industry, his insights are gold for any painting business! 💡]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2593</itunes:duration>
                <itunes:episode>16</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Paul_Sanneman_z35dec.png" />    </item>
    <item>
        <title>Success is 90% Mindset with Tom Reber and The Contractor Fight</title>
        <itunes:title>Success is 90% Mindset with Tom Reber and The Contractor Fight</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/mindset-shifts-fueling-sales-for-explosive-profits/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/mindset-shifts-fueling-sales-for-explosive-profits/#comments</comments>        <pubDate>Fri, 09 Feb 2024 09:00:01 -0500</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/5f136ce7-6b52-3bb6-bf1a-468618a676e6</guid>
                                    <description><![CDATA[<p>Tune in with Tom Reber, founder of The Contractor Fight! We're exploring crucial mindset shifts that boost sales and profits. From painter to industry expert, Tom's insights are invaluable for any painting business!</p>
<p>www.basecoatmarketing.com/podcast</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Tune in with Tom Reber, founder of The Contractor Fight! We're exploring crucial mindset shifts that boost sales and profits. From painter to industry expert, Tom's insights are invaluable for any painting business!</p>
<p>www.basecoatmarketing.com/podcast</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/7p6txq/Mindset_Shifts8moau.mp3" length="52108275" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Tune in with Tom Reber, founder of The Contractor Fight! We're exploring crucial mindset shifts that boost sales and profits. From painter to industry expert, Tom's insights are invaluable for any painting business!
www.basecoatmarketing.com/podcast]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3256</itunes:duration>
                <itunes:episode>15</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Tom_Reber_2_zmjiyh.png" />    </item>
    <item>
        <title>Painting a Legacy: The Success of Peach Painting with Russell Peach</title>
        <itunes:title>Painting a Legacy: The Success of Peach Painting with Russell Peach</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/peach-painting-a-russell-peach-story/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/peach-painting-a-russell-peach-story/#comments</comments>        <pubDate>Mon, 22 Jan 2024 16:02:33 -0500</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/e110ca62-c59f-3ab3-b6fc-536cfe900492</guid>
                                    <description><![CDATA[<p>Hear Russell Peach's journey from a young entrepreneur to a residential painting pro with Peach Painting. Starting at 18 with big dreams, now he's on a mission to dominate the market! 🏠</p>
<p>https://basecoatmarketing.com/podcast</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Hear Russell Peach's journey from a young entrepreneur to a residential painting pro with Peach Painting. Starting at 18 with big dreams, now he's on a mission to dominate the market! 🏠</p>
<p>https://basecoatmarketing.com/podcast</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/qgu9f5/Peach_Painting_A_Russell_Peach_Story7wav0.mp3" length="60215731" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Hear Russell Peach's journey from a young entrepreneur to a residential painting pro with Peach Painting. Starting at 18 with big dreams, now he's on a mission to dominate the market! 🏠
https://basecoatmarketing.com/podcast]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3763</itunes:duration>
                <itunes:episode>14</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Russell-Peach_1__t23s9d.png" />    </item>
    <item>
        <title>From Marketer to Mogul: Eric Fozz's Journey in the Painting Industry</title>
        <itunes:title>From Marketer to Mogul: Eric Fozz's Journey in the Painting Industry</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/marketer-to-painter-the-personal-and-professional-journey-of-eric-fozz/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/marketer-to-painter-the-personal-and-professional-journey-of-eric-fozz/#comments</comments>        <pubDate>Thu, 21 Dec 2023 15:03:36 -0500</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/f3cd16ef-b400-300b-9600-135c35ecfeb1</guid>
                                    <description><![CDATA[<p>🎙️ Dive into the dual life of Eric Fozz on our latest podcast. From leading Pathfinder Marketing to steering a successful painting company 🏠, Eric's journey is a masterclass in balancing marketing acumen with entrepreneurial drive. 💡 Discover the blueprint of his dual success! 👇 https://www.basecoatmarketing.com/podcast</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>🎙️ Dive into the dual life of Eric Fozz on our latest podcast. From leading Pathfinder Marketing to steering a successful painting company 🏠, Eric's journey is a masterclass in balancing marketing acumen with entrepreneurial drive. 💡 Discover the blueprint of his dual success! 👇 https://www.basecoatmarketing.com/podcast</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/2k2g8n/1221.mp3" length="54434636" type="audio/mpeg"/>
        <itunes:summary><![CDATA[🎙️ Dive into the dual life of Eric Fozz on our latest podcast. From leading Pathfinder Marketing to steering a successful painting company 🏠, Eric's journey is a masterclass in balancing marketing acumen with entrepreneurial drive. 💡 Discover the blueprint of his dual success! 👇 https://www.basecoatmarketing.com/podcast]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3402</itunes:duration>
                <itunes:episode>13</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Eric-Fozz_2_2_rhuttu.png" />    </item>
    <item>
        <title>Brad Ellison: The Meteoric Rise of Ellison Painting</title>
        <itunes:title>Brad Ellison: The Meteoric Rise of Ellison Painting</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/the-meteoric-rise-of-ellison-painting/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/the-meteoric-rise-of-ellison-painting/#comments</comments>        <pubDate>Tue, 28 Nov 2023 09:44:16 -0500</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/da002f2d-cd25-3c9a-8875-481c515f051c</guid>
                                    <description><![CDATA[<p>Hear Brad Ellison's incredible journey with Ellison Painting! Not a painter himself, yet he propelled the business to seven figures swiftly, all through a strong family ethos and unmatched customer care. Tune in for inspiring insights! 🚀</p>
<p>https://www.basecoatmarketing.com/podcast</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Hear Brad Ellison's incredible journey with Ellison Painting! Not a painter himself, yet he propelled the business to seven figures swiftly, all through a strong family ethos and unmatched customer care. Tune in for inspiring insights! 🚀</p>
<p>https://www.basecoatmarketing.com/podcast</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/r45p8j/Podcast_w_brad_ellisona7xjl.mp3" length="56688272" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Hear Brad Ellison's incredible journey with Ellison Painting! Not a painter himself, yet he propelled the business to seven figures swiftly, all through a strong family ethos and unmatched customer care. Tune in for inspiring insights! 🚀
https://www.basecoatmarketing.com/podcast]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3543</itunes:duration>
                <itunes:episode>12</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_BRAD-ELLISON_1_2_pdeqfc.png" />    </item>
    <item>
        <title>How to Make Millions Off the Brush with Eric Barstow</title>
        <itunes:title>How to Make Millions Off the Brush with Eric Barstow</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/mindset-motivation-and-scaling-a-painting-company-with-eric-barstow/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/mindset-motivation-and-scaling-a-painting-company-with-eric-barstow/#comments</comments>        <pubDate>Mon, 06 Nov 2023 08:22:05 -0500</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/b9246201-4d03-314a-bec8-bb4e88ca292d</guid>
                                    <description><![CDATA[<p>Dive into the art of mindset &amp; scaling with Eric Barstow! With $17M+ in annual sales &amp; 17 years in painting, he's mastered the balance of growth &amp; life design. Discover how to build a thriving company without the burnout. Join us!</p>
<p>https://www.basecoatmarketing.com/podcast</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Dive into the art of mindset &amp; scaling with Eric Barstow! With $17M+ in annual sales &amp; 17 years in painting, he's mastered the balance of growth &amp; life design. Discover how to build a thriving company without the burnout. Join us!</p>
<p>https://www.basecoatmarketing.com/podcast</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/ewpg2w/Mindset_Motivation_and_Scaling_a_Painting_Company_with_Eric_Barstow74b9g.mp3" length="51551437" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Dive into the art of mindset &amp; scaling with Eric Barstow! With $17M+ in annual sales &amp; 17 years in painting, he's mastered the balance of growth &amp; life design. Discover how to build a thriving company without the burnout. Join us!
https://www.basecoatmarketing.com/podcast]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3221</itunes:duration>
                <itunes:episode>11</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Eric_Barstow_1_1__usyvv5.png" />    </item>
    <item>
        <title>A Conversation with Nick Slavik: Team, Time, and Leadership</title>
        <itunes:title>A Conversation with Nick Slavik: Team, Time, and Leadership</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/time-where-should-i-invest-my-time-what-really-moves-the-needle-w-nick-slavik/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/time-where-should-i-invest-my-time-what-really-moves-the-needle-w-nick-slavik/#comments</comments>        <pubDate>Mon, 30 Oct 2023 09:33:20 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/2cfd063e-8165-3378-bb5d-7d0a750a18e4</guid>
                                    <description><![CDATA[<p>Wondering where to invest your time for MAXIMUM impact? Nick Slavik, host of "Ask a Painter Live" &amp; owner of a 15-year painting empire, has answers! From Army paratrooper to industry game-changer, don't miss this episode!</p>
<p> </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Wondering where to invest your time for MAXIMUM impact? Nick Slavik, host of "Ask a Painter Live" &amp; owner of a 15-year painting empire, has answers! From Army paratrooper to industry game-changer, don't miss this episode!</p>
<p> </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/5whbsj/Podcast_w_Nick_Slavik6njml.mp3" length="55748281" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Wondering where to invest your time for MAXIMUM impact? Nick Slavik, host of "Ask a Painter Live" &amp; owner of a 15-year painting empire, has answers! From Army paratrooper to industry game-changer, don't miss this episode!
 ]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3484</itunes:duration>
                <itunes:episode>10</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Nick-Slavik_1__aszeee.png" />    </item>
    <item>
        <title>Painting Sales 101: Your Blueprint for Success with Mike Gore-Hickman</title>
        <itunes:title>Painting Sales 101: Your Blueprint for Success with Mike Gore-Hickman</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/creating-systemizing-a-sales-machine-with-mike-gore-hickman/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/creating-systemizing-a-sales-machine-with-mike-gore-hickman/#comments</comments>        <pubDate>Fri, 20 Oct 2023 13:00:00 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/3078c975-ac33-3a9b-a530-c876ad0ad12d</guid>
                                    <description><![CDATA[<p>Tune in as Mike Gore-Hickman unveils the secrets to crafting a powerful sales machine! 💰</p>
<p>He has experience coaching 350+ contractors and's the guru on systemizing sales for success. Unlock the blueprint to scaling your painting business!</p>
<p>👉 <a href='https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbnZBQmh2MC0tQzA0elVKNEpCMUh3bE5jWGhMQXxBQ3Jtc0tsS0tKNEQwMkJUdlRuMUw0eG5OMlhTaHZnekNPcHFJTi01TVI4LXQzdktqdmp1cTBDb0Y2dlg4ZF9DU3RkeVBYNldDMXZwbFRWWlFZczduakdXSjJMVXVKUU84Sl9IU3BCbGpLVjM4Ynk1NTNLeF9wdw&amp;q=https%3A%2F%2Fwww.basecoatmarketing.com%2Fpodcast&amp;v=9wEyttxSF8A'>https://www.basecoatmarketing.com/podcast</a> </p>
<p>paintergrowth.com/basecoat 👈</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Tune in as Mike Gore-Hickman unveils the secrets to crafting a powerful sales machine! 💰</p>
<p>He has experience coaching 350+ contractors and's the guru on systemizing sales for success. Unlock the blueprint to scaling your painting business!</p>
<p>👉 <a href='https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbnZBQmh2MC0tQzA0elVKNEpCMUh3bE5jWGhMQXxBQ3Jtc0tsS0tKNEQwMkJUdlRuMUw0eG5OMlhTaHZnekNPcHFJTi01TVI4LXQzdktqdmp1cTBDb0Y2dlg4ZF9DU3RkeVBYNldDMXZwbFRWWlFZczduakdXSjJMVXVKUU84Sl9IU3BCbGpLVjM4Ynk1NTNLeF9wdw&amp;q=https%3A%2F%2Fwww.basecoatmarketing.com%2Fpodcast&amp;v=9wEyttxSF8A'>https://www.basecoatmarketing.com/podcast</a> </p>
<p>paintergrowth.com/basecoat 👈</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/xeed5q/Creating_Systemizing_a_Sales_Machine_with_Mike_G8mytw.mp3" length="51791044" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Tune in as Mike Gore-Hickman unveils the secrets to crafting a powerful sales machine! 💰
He has experience coaching 350+ contractors and's the guru on systemizing sales for success. Unlock the blueprint to scaling your painting business!
👉 https://www.basecoatmarketing.com/podcast 
paintergrowth.com/basecoat 👈]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3236</itunes:duration>
                <itunes:episode>8</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Mike_1__iiqbpg.png" />    </item>
    <item>
        <title>They Ask You Answer: How David Scaled D'Franco Painting &amp; Wallpaper</title>
        <itunes:title>They Ask You Answer: How David Scaled D'Franco Painting &amp; Wallpaper</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/000-4455-best-practices-on-youtube-and-leveraging-it-for-seo-w-david-cook-of-d-franco-painting-wallpaper/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/000-4455-best-practices-on-youtube-and-leveraging-it-for-seo-w-david-cook-of-d-franco-painting-wallpaper/#comments</comments>        <pubDate>Mon, 16 Oct 2023 16:53:35 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/e1dccbdf-6412-32e8-8077-d7a8bdc24c2c</guid>
                                    <description><![CDATA[<p>Base Coat Brainiac Podcast: How YouTube &amp; SEO Took a Painter's Business to $1M! Dive deep with David Cook, the painter turned wallpaper specialist, on leveraging YouTube for SEO magic.</p>
<p>Ever wondered how someone grows a painting business, adds wallpaper services, and scales to hit the $1M mark? It's not just about the skill set, but the digital strategies behind it.</p>
<p>David opens up about his journey, his successes, and his best practices on YouTube that contributed massively to his growth.</p>
<p>https://www.basecoatmarketing.com/podcast</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Base Coat Brainiac Podcast: How YouTube &amp; SEO Took a Painter's Business to $1M! Dive deep with David Cook, the painter turned wallpaper specialist, on leveraging YouTube for SEO magic.</p>
<p>Ever wondered how someone grows a painting business, adds wallpaper services, and scales to hit the $1M mark? It's not just about the skill set, but the digital strategies behind it.</p>
<p>David opens up about his journey, his successes, and his best practices on YouTube that contributed massively to his growth.</p>
<p>https://www.basecoatmarketing.com/podcast</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/t3ip2p/podcast_w_david_cook6f4pj.mp3" length="43127586" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Base Coat Brainiac Podcast: How YouTube &amp; SEO Took a Painter's Business to $1M! Dive deep with David Cook, the painter turned wallpaper specialist, on leveraging YouTube for SEO magic.
Ever wondered how someone grows a painting business, adds wallpaper services, and scales to hit the $1M mark? It's not just about the skill set, but the digital strategies behind it.
David opens up about his journey, his successes, and his best practices on YouTube that contributed massively to his growth.
https://www.basecoatmarketing.com/podcast]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2695</itunes:duration>
                <itunes:episode>9</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_David_Cook_1__762c89.png" />    </item>
    <item>
        <title>Painting Business Margins: Master Your Numbers with Daniel Honan</title>
        <itunes:title>Painting Business Margins: Master Your Numbers with Daniel Honan</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/know-your-numbers-what-they-mean-while-saving-big-in-taxes-with-daniel-honan/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/know-your-numbers-what-they-mean-while-saving-big-in-taxes-with-daniel-honan/#comments</comments>        <pubDate>Wed, 04 Oct 2023 12:15:50 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/87b313ab-ca40-3de1-96a0-b267a19f1435</guid>
                                    <description><![CDATA[<p>Get your calculators ready!</p>
<p>Daniel Honan of Bookkeeping For Painters joins us to decode the numbers behind a thriving painting business.  From tax-saving hacks to process automation—unlock the financial wisdom you need to CRUSH it! </p>
<p> </p>
<p>www.basecoatmarketing.com/podcast</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Get your calculators ready!</p>
<p>Daniel Honan of Bookkeeping For Painters joins us to decode the numbers behind a thriving painting business.  From tax-saving hacks to process automation—unlock the financial wisdom you need to CRUSH it! </p>
<p> </p>
<p>www.basecoatmarketing.com/podcast</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/tmyxx4/Know_Your_Numbers_What_They_Mean_While_Saving_Big_in_Taxes_w_Daniel_Honan7t6xy.mp3" length="54686549" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Get your calculators ready!
Daniel Honan of Bookkeeping For Painters joins us to decode the numbers behind a thriving painting business.  From tax-saving hacks to process automation—unlock the financial wisdom you need to CRUSH it! 
 
www.basecoatmarketing.com/podcast]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3417</itunes:duration>
                <itunes:episode>7</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Daniel-Honan_1__266jd3.png" />    </item>
    <item>
        <title>Lead Like a Visionary: The Non-Negotiables of Leadership with Chris Martinez</title>
        <itunes:title>Lead Like a Visionary: The Non-Negotiables of Leadership with Chris Martinez</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/the-mindset-of-a-true-leader_with-chris-martinez/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/the-mindset-of-a-true-leader_with-chris-martinez/#comments</comments>        <pubDate>Wed, 04 Oct 2023 12:06:31 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/1ead9e44-8b4f-3597-87b1-7554f9798321</guid>
                                    <description><![CDATA[
Chris Martinez is one of my closest Friends and Business Advisors. I also consider Chris a glorified Life Coach, mostly because he’s a wise old man who taught me to meditate on a daily basis. He is honest, raw, and full of knowledge. Listen in as we discuss mindset, handling the stress of running a business, leading a team, and how he developed the formula for a winning Customer Experience.
 


- Austin Houser
Chief Brainiac
Base Coat Marketing
]]></description>
                                                            <content:encoded><![CDATA[
Chris Martinez is one of my closest Friends and Business Advisors. I also consider Chris a glorified Life Coach, mostly because he’s a wise old man who taught me to meditate on a daily basis. He is honest, raw, and full of knowledge. Listen in as we discuss mindset, handling the stress of running a business, leading a team, and how he developed the formula for a winning Customer Experience.
 


- Austin Houser
Chief Brainiac
Base Coat Marketing
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/utsp8w/The_Mindset_of_a_True_LEADER_w_Chris_Martinez5zy57.mp3" length="51913924" type="audio/mpeg"/>
        <itunes:summary><![CDATA[
Chris Martinez is one of my closest Friends and Business Advisors. I also consider Chris a glorified Life Coach, mostly because he’s a wise old man who taught me to meditate on a daily basis. He is honest, raw, and full of knowledge. Listen in as we discuss mindset, handling the stress of running a business, leading a team, and how he developed the formula for a winning Customer Experience.
 


- Austin Houser
Chief Brainiac
Base Coat Marketing
]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3244</itunes:duration>
                <itunes:episode>6</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Chris-Martinez_1__p998ig.png" />    </item>
    <item>
        <title>Ditch The Resume! Hire Contractors Like a Boss with These Proven Secrets 💰</title>
        <itunes:title>Ditch The Resume! Hire Contractors Like a Boss with These Proven Secrets 💰</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/the-end-of-resumes-and-job-boards-for-finding-qualified-team-members-with-jody-underhill/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/the-end-of-resumes-and-job-boards-for-finding-qualified-team-members-with-jody-underhill/#comments</comments>        <pubDate>Wed, 04 Oct 2023 11:59:10 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/6e2ea2fb-2c44-396d-8259-2390c237a8a6</guid>
                                    <description><![CDATA[<p>Ditch those resumes! 🚫</p>
<p>Join us as Jody Underhill, digital marketing guru &amp; CEO of RapidHirePro, unveils the future of hiring in the Home Services industry.  Dive deep into modern recruiting strategies with the mind behind 100+ success stories!</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Ditch those resumes! 🚫</p>
<p>Join us as Jody Underhill, digital marketing guru &amp; CEO of RapidHirePro, unveils the future of hiring in the Home Services industry.  Dive deep into modern recruiting strategies with the mind behind 100+ success stories!</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/ge4gzx/The_End_Of_Resumes_And_Job_Boards_For_Finding_Qualified_Team_Members_w_Jody_Underhilla2yow.mp3" length="58624143" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Ditch those resumes! 🚫
Join us as Jody Underhill, digital marketing guru &amp; CEO of RapidHirePro, unveils the future of hiring in the Home Services industry.  Dive deep into modern recruiting strategies with the mind behind 100+ success stories!]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3663</itunes:duration>
                <itunes:episode>5</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Jody-Underhill_1_aks86.png" />    </item>
    <item>
        <title>How to Master Leadership, Hiring, and Systems with Tanner Mullen</title>
        <itunes:title>How to Master Leadership, Hiring, and Systems with Tanner Mullen</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/hiring-training-systems-and-processes-with-tanner-mullen/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/hiring-training-systems-and-processes-with-tanner-mullen/#comments</comments>        <pubDate>Wed, 04 Oct 2023 11:48:42 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/b5c52c49-bcb3-33e7-b6a0-2f1b128db3af</guid>
                                    <description><![CDATA[<p>The man, the myth… Tanner Mullen </p>
<p>Join us as we dive into the hiring hacks, training tips, and secret system that helped fuel Tanner’s $1M+ Painting Business </p>
]]></description>
                                                            <content:encoded><![CDATA[<p>The man, the myth… Tanner Mullen </p>
<p>Join us as we dive into the hiring hacks, training tips, and secret system that helped fuel Tanner’s $1M+ Painting Business </p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/aawvsr/Hiring_Training_Systems_and_Processes_w_Tanner_Mullenbhyyd.mp3" length="52592156" type="audio/mpeg"/>
        <itunes:summary><![CDATA[The man, the myth… Tanner Mullen 
Join us as we dive into the hiring hacks, training tips, and secret system that helped fuel Tanner’s $1M+ Painting Business ]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3286</itunes:duration>
                <itunes:episode>4</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social_Media_Tanner_1_1_8p3vd.png" />    </item>
    <item>
        <title>Using EOS to Get Off The Brush with Jason Paris &amp; Lyn Askin</title>
        <itunes:title>Using EOS to Get Off The Brush with Jason Paris &amp; Lyn Askin</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/base-coat-brainiacs-podcast-using-eos-to-create-freedom-in-your-painting-business/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/base-coat-brainiacs-podcast-using-eos-to-create-freedom-in-your-painting-business/#comments</comments>        <pubDate>Mon, 02 Oct 2023 15:54:10 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/6f844062-05da-3967-9f6e-c95353a78fd4</guid>
                                    <description><![CDATA[<p>How do you scale your company while maintaining your freedom?</p>
<p>Join Jason Paris, Lyn Askin, and Austin Houser as they discuss the Entrepreneurial Operating System (EOS) and how a few small changes within your company can profoundly impact your team, time, and mental health.</p>
<p> </p>
<p>www.basecoatmarketing.com/podcast</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>How do you scale your company while maintaining your freedom?</p>
<p>Join Jason Paris, Lyn Askin, and Austin Houser as they discuss the Entrepreneurial Operating System (EOS) and how a few small changes within your company can profoundly impact your team, time, and mental health.</p>
<p> </p>
<p>www.basecoatmarketing.com/podcast</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/c73hc6/Base_Coat_Brainiacs_Podcast_Using_EOS_To_Create_FREEDOM_In_Your_Painting_Businessaxunx.mp3" length="50089416" type="audio/mpeg"/>
        <itunes:summary><![CDATA[How do you scale your company while maintaining your freedom?
Join Jason Paris, Lyn Askin, and Austin Houser as they discuss the Entrepreneurial Operating System (EOS) and how a few small changes within your company can profoundly impact your team, time, and mental health.
 
www.basecoatmarketing.com/podcast]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3130</itunes:duration>
                <itunes:episode>3</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Lyn-Askin-_-Jason-Paris914bu.jpg" />    </item>
    <item>
        <title>Mastering Business, Mindset, and Leadership with Jason Phillips</title>
        <itunes:title>Mastering Business, Mindset, and Leadership with Jason Phillips</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/business-mindset-and-leadership-with-jason-phillips-of-contractor-freedom/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/business-mindset-and-leadership-with-jason-phillips-of-contractor-freedom/#comments</comments>        <pubDate>Mon, 02 Oct 2023 15:38:04 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/83086fef-3462-366c-9780-a2da2a824897</guid>
                                    <description><![CDATA[<p>Do you have the right mindset to scale your Painting Business into the 7-8 figures?</p>
<p>95% of growing a business comes down to mindset.</p>
<p>hat's right, anyone can scale a company with only 5% of the required skills to execute the job. How?</p>
<p>Simply, believe that you can.</p>
<p>Here we break down Leadership and how to become disciplined, empathetic, accountable, and confident in the role.</p>
<p>Hiring A-Players, and how to build a TEAMily.</p>
<p>Finally, and most importantly, mindset and what it takes to scale a company with the Team you build.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>Do you have the right mindset to scale your Painting Business into the 7-8 figures?</p>
<p>95% of growing a business comes down to mindset.</p>
<p>hat's right, anyone can scale a company with only 5% of the required skills to execute the job. How?</p>
<p>Simply, believe that you can.</p>
<p>Here we break down Leadership and how to become disciplined, empathetic, accountable, and confident in the role.</p>
<p>Hiring A-Players, and how to build a TEAMily.</p>
<p>Finally, and most importantly, mindset and what it takes to scale a company with the Team you build.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/a4m4jy/Base_Coat_Brainiacs_Podcast_Jason_Phillips_-_Business_Mindset_Leadershipacabc.mp3" length="55886510" type="audio/mpeg"/>
        <itunes:summary><![CDATA[Do you have the right mindset to scale your Painting Business into the 7-8 figures?
95% of growing a business comes down to mindset.
hat's right, anyone can scale a company with only 5% of the required skills to execute the job. How?
Simply, believe that you can.
Here we break down Leadership and how to become disciplined, empathetic, accountable, and confident in the role.
Hiring A-Players, and how to build a TEAMily.
Finally, and most importantly, mindset and what it takes to scale a company with the Team you build.]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>3492</itunes:duration>
                <itunes:episode>2</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Jason_x7exhp.jpg" />    </item>
    <item>
        <title>How to Get More 5-Star Reviews for Your Painting Business</title>
        <itunes:title>How to Get More 5-Star Reviews for Your Painting Business</itunes:title>
        <link>https://podcast.basecoatmarketing.com/e/online-reputation-how-to-get-more-5-star-reviews-for-your-painting-business/</link>
                    <comments>https://podcast.basecoatmarketing.com/e/online-reputation-how-to-get-more-5-star-reviews-for-your-painting-business/#comments</comments>        <pubDate>Mon, 02 Oct 2023 10:33:09 -0400</pubDate>
        <guid isPermaLink="false">basecoatbrainiac.podbean.com/2e5b6a50-508d-3d3f-8592-732141a60c13</guid>
                                    <description><![CDATA[<p>How important are online reviews to your Painting Business?</p>
<p>Your reputation is quickly becoming the primary online currency for trust.</p>
<p>Without a presence, or worse, running a Painting Business with a bad reputation, reviews are more important than ever. But getting your clients to leave a review is nearly impossible, right? Wrong.</p>
<p>Listen in with Austin Houser from Base Coat Marketing, David Cook at D'Franco Painting &amp; Wallpaper, and Angelica Cugini at NiceJob, while we weigh in with the strategies the industry experts use to capture more reviews, and skyrocket their online reputation.</p>
]]></description>
                                                            <content:encoded><![CDATA[<p>How important are online reviews to your Painting Business?</p>
<p>Your reputation is quickly becoming the primary online currency for trust.</p>
<p>Without a presence, or worse, running a Painting Business with a bad reputation, reviews are more important than ever. But getting your clients to leave a review is nearly impossible, right? Wrong.</p>
<p>Listen in with Austin Houser from Base Coat Marketing, David Cook at D'Franco Painting &amp; Wallpaper, and Angelica Cugini at NiceJob, while we weigh in with the strategies the industry experts use to capture more reviews, and skyrocket their online reputation.</p>
]]></content:encoded>
                                    
        <enclosure url="https://mcdn.podbean.com/mf/web/ec3xm5/Reputation_in_Businessbd3tk.mp3" length="38478510" type="audio/mpeg"/>
        <itunes:summary><![CDATA[How important are online reviews to your Painting Business?
Your reputation is quickly becoming the primary online currency for trust.
Without a presence, or worse, running a Painting Business with a bad reputation, reviews are more important than ever. But getting your clients to leave a review is nearly impossible, right? Wrong.
Listen in with Austin Houser from Base Coat Marketing, David Cook at D'Franco Painting &amp; Wallpaper, and Angelica Cugini at NiceJob, while we weigh in with the strategies the industry experts use to capture more reviews, and skyrocket their online reputation.]]></itunes:summary>
        <itunes:author>Austin Houser</itunes:author>
        <itunes:explicit>false</itunes:explicit>
        <itunes:block>No</itunes:block>
        <itunes:duration>2404</itunes:duration>
                <itunes:episode>1</itunes:episode>
        <itunes:episodeType>full</itunes:episodeType>
        <itunes:image href="https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog17192985/Social-Media_Angelica_David_7kikf4.jpg" />    </item>
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